Sources say Gree is now ready to test water as a smartphone product

Absrtact: Mobile phone industry has never lacked competitors, before long, playing Gree brand mobile phone may be in the market to buy. On 18th, the lecture site of the erudite of Sun Yat-sen University was held, Gree Electric appliance (000651.SZ, lower lattice

The mobile phone industry has never lacked competitors, and it will not be long before the "Gree" brand of mobile phones can be bought in the market.

In the 18th, Sun Yat-sen University's erudite lecture site, the speech ended the interactive exchange, Gree electrical appliances (000651.SZ, under "Gree") chairman and President Mingzhu suddenly showed the use of Gree mobile phone, causing the whole court uproar. But at the scene she did not on the Gree mobile phone and sales channels such as the details of the interview media reporters.

"First Financial daily" reporter previously learned that gree has been in the internal distributor meeting explicitly proposed to do gree mobile phone, but did not publish a clear agenda.

Over the past three years, Gree has continued to achieve annual income increase of 20 billion, 2014, Gree's operating income climbed to 140 billion yuan. As the air-conditioning industry "one elder sister", Mingzhu once said that natural growth is not fast, does not mean that the market does not exist, but the age of the fittest came. And two or three years ago cautious talk about refrigerators, small appliances, Mingzhu now high-profile for Gree's Big pine small appliances, Crystal Philip Refrigerator "endorsement", gree related to the pace of diversification is also accelerating.

Mingzhu once to the reporter disclosed that, in addition to rice cookers, water purifier, large pine cooker recently also just put on the market, product line will expand. And the expansion behind, its smart home strategy has gradually surfaced. "Not with a mobile phone remote control appliances, is smart home", has always dared to do the Mingzhu, depicting a future scene-"I want to open (air-conditioning) on, how many degrees." A year later, my mobile phone can monitor my home security, control. ”

At the end of last year, there is news that Gree is currently ready to test the water to do smartphone products, and the product has been preliminarily formed, and early last year, Gree had spread the news of the Mingzhu, before long ago to 360 companies to visit, but also caused outside about gree and 360 cooperation to do mobile phone speculation But when it comes to further development with these partners, Mingzhu always simply answers: "I don't know."

However, for the development of Gree mobile phone, Mingzhu once vowed to pack a ticket: "If I do mobile phones, I must promise my mobile phone consumers three years without change, even after six months after a variety of features upgrade, he does not necessarily have to change mobile phones." "However, in the end gree do not do mobile phones, Mingzhu was not clear at that time," when you get my mobile phone, it can prove that I do mobile phone. ”