Spanish event booking application fever to the New York market.

Absrtact: After getting 3 million dollars in the latest investment, the Spanish event booking application fever to the New York market. Fever's first round of financing was Bernardo Hernndez Gonzlez, the current chairman of Flickr, a former Google executive. Meanwhile, the company for the first time in the horse

After getting 3 million dollars in the latest investment, the Spanish event booking application fever to the New York market.

Fever's first round of financing was Bernardo Hernández González, the current chairman of Flickr, a former Google executive. Meanwhile, the company unveiled its iOS and Android version of the app for the first time outside of Madrid. While the New York market is crowded with rivals, including YPlan, Sosh, WillCall. But fever has the confidence to win his first battle in the United States, for two reasons: first, fever is using the social network recommendation algorithm, and second, it has a wealth of experience in the management of low visibility activities.

Fever founder Pep Gomez "praised" his rival YPlan in his communication with VentureBeat:

"YPlan did a great job. I appreciate their product-a mainstream product that offers instant bookings, just like Groupon. For us, social networking is the way. ”

For Gomez, it doesn't matter how much the ticket costs for the event. Fever offers a wide range of free activities, which are not intended to sell tickets to the app.

Fever also introduced a fever pass customer management and Activity Check-in tool, which entered the Eventbrite field.

Gomez shares Fever's management skills in activities that recommend the most relevant activities based on the user's social data, such as age, sex, and music playlists on Facebook, Fever's buddy information in the app, local pop elements, and click Tracking.