Spring Festival Travel this week to greet the booking peak

After New Year's Day, a variety of promotional advertising on the spring festival has increased rapidly, people for the New Year, Dinner and Spring Festival tourism, and so on the rapid rise. As far as tourism is concerned, from the New Year's day is usually the time for people to determine the Spring Festival Travel Plan, some spring festival tourism products will usher in the peak of booking this week. The latest data provided by the same way network show that from 2013 Christmas to 2014 New Year's Day, the same course network platform travel date between January 29 and February 6, the hotel, tour and self-help tour package volume increased by more than 30%, the tourism Spring Festival factors are playing a role. By contrast, air tickets due to the rigid demand for the Spring Festival travel early two weeks ago ushered in a large increase in bookings, so far, the same journey Net Spring Festival tickets Cumulative volume of bookings increased by more than 40%. According to the rules of the past years, after New Year's Day is a variety of tourism products booking peak, and will continue until the week before the Spring Festival. The specific spring Festival tourism demand, by the "Tourism Law", the impact of the team tour quotes rose sharply, self-help travel demand for a straight rise, the same way network launched the Spring Festival domestic Self-Help tour package (scenic Tickets + hotel or ticket + scenic Tickets + hotel) bookings increased more than 60% year-on-year. Compared to domestic tourism, outbound tours of the reservation volume is not small, the biggest change is the demand for the rapid rise of self-service travel. Specific destinations, so far the most popular outbound destinations are mainly Japan and South Korea and Southeast Asian countries, the European travel booking volume increase is also more obvious. Spring Festival Domestic tour so far the main destinations of tourism bookings are mainly Sanya, Xiamen, Guilin, Lijiang and other places, compared with the previous years, little change. Coo Wu Jian, the same way network, said that after the rapid growth of tourism in recent years, "travel over the New Year" is being accepted by more and more people, the Spring Festival tourism has become as important as "dinner". For the 2014 Spring Festival tourism market, the same way network as early as two months ago began to launch a variety of promotional promotions, including the largest number of 1 billion tickets "red envelopes" large delivery activities. It is reported that the same way network in 2013, "double 12" during the promotion of the 2014 Spring Festival for the launch of its plan, the total investment will reach the scale of 1 billion yuan, mainly through the issue of ticket "red envelopes" (that is, vouchers) in the form of implementation. In addition to air tickets, in response to the Chinese New Year during the domestic travel needs, with the network also launched a special domestic self-help tour and long-term self-help tour packages, the Spring Festival holiday during the scenic spot tickets special promotions are also planned.