Starting from the background data to make the site ranked Invincible

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Website optimization work can be described as one of the world's most cumbersome work, or hard to force the webmaster how to come to it! No contact with the site optimization of the people, think it is how beautiful work, how inscrutable technology, the people who entered into the work of the pain. Website Optimization Bitter in doing rankings, search engine is a change, the previous moment ranked also very advantage, but the next second there may be no longer exist. Website optimization also bitter in endless hair outside the chain, update articles, do friends chain, can say these work no day to do. Today's lottery site source site does not from the chain, content and other traditional ideas to say optimization, today from the background data to start with you to share how to start from the background data to make the site ranked invincible.

1, the site structure from the long tail word ranking situation analysis

The website optimizes the long tail word is a focal point, in the future optimization process from, the long tail's importance only increases not to reduce. Long tail keywords exist and rankings not only for the site to bring a considerable flow, but also can help us find the site of the problem. For example, my lottery site source site included very good, but the flow through the content page is not a lot. Found this problem I started from the background data analysis, found that the structure of the site problems. In my content page structure to make a certain change, in the site contains a good situation, my lottery website source traffic has a great promotion.

2, from the background of data statistics analysis and promotion strategy

Generally speaking site after the promotion of a phase will have a good flow, at this time the background statistics will play an important role, we can analyze the optimization of these data strategies, such as your main promotional strategy for the site to bring traffic is very limited, and the other auxiliary strategy can bring about the objective flow, Then you might want to consider adjusting your promotion strategy at this point. Never assume that the strategy you think is the best, analyze it based on facts and data, and find that the problem should be adjusted.

Search engine algorithm is constantly adjusted, we do the optimization of the workers must not be a layer of constant, a way to die, no matter how effective. Do website optimization should be good at adjusting the promotion strategy.

3. Analyze the stickiness of the user from the page visited

In addition to the data from the site background statistics to see which way to the flow is relatively stable and relatively high, another important data is to view the number of visitors to your site average visit, if the site's jump rate is higher, then we can directly say that your site is not sticky enough, the content is not enough to attract visitors, this is to continue to strengthen. In the lottery site source code www.ekuyun.com site optimization, how to analyze the stickiness of my page, I will generally build multiple sites, through comparative analysis of what the content of the site is users like. Search Engine ranking is around the user experience to calculate, whatever users like, search engines like. So how do we adjust accordingly? We can look at competitors, his site can provide users what content, and you have no advantage over, understand its most central factor is what, seize this factor and dig deeply, such content is high quality can retain user's content.

Website optimization is not a matter of overnight, perhaps some people can be ranked in one months, but can keep the rank unchanged, this is difficult. How to keep a stable status of the rankings, we need to constantly explore new optimization methods, adjust the promotion strategy, from the background data more in-depth analysis of the characteristics of the site, summing up experience.