Strategic investment changes Industry ecology

Absrtact: Recently, there have been reports that the Group F has taken over the happy group purchase, and said that the Group F's own business does not exist a collision. The head of the Group F said that the two sides have reached a cooperation agreement, happy Net will happily buy a platform for group purchase, the future will be responsible for providing platform-level users among the Word-of-mouth communication

Recently, there have been reports that the F Group has taken over the happy group purchase, and said that the group's own business does not exist "car crash." F Regiment in Charge said, the two sides have reached a cooperation agreement, happy Net will happily buy a platform for group purchase, the future will be responsible for providing platform-level users of Word-of-mouth communication, while the Group F to provide business choice, after-sale and day-to-day operation. Chinaventure Investment Group analyst Feng Po that the move or become a group buying industry to accelerate the integration of a signal, the future, including group buying industry, e-commerce industry mergers and acquisitions will be active.

Group buying industry faces shuffle

There have been reports that the network has laid off a huge number of layoffs, with more than 400 job cuts expected, as well as the overall abolition of 13 local stations in the country's distribution. High-peer network large contraction front has become a group buying network industry "winter" a microcosm.

According to group buying navigation website Group 800 recently released the "July China Group purchase Statistics report," said the previous sample of 17 group buying site has been due to "sales gap was pulled large, transformation or exit and other reasons" has been reduced to 12, Alibaba's one Amoy network recently released a report showing that Unlike the explosive growth of group-buying sites since the first half of the year, the growth rate for the first time in August was below 3%, the lowest level since the year.

Group buying site in the investment market performance also confirms the "winter" to collar. On July 21, 24 coupons received a B-round financing, has not disclosed the new group buying website VC/PE financing case. In the past few months, VC/PE-funded group buying website, also more is in the market leading position website, such as Handle, American Regiment, Regiment Treasure Net, litters Regiment and so on, have obtained two rounds of financing, and these reserve abundant food website, in the future industry conformity also hope to play the leading role.

In addition, large Internet companies are also seeking to get a seat in the industry reshuffle process. According to sources, Baidu will be layout group buying field, and investment in cosmetics Group 36 group. Previously, Baidu has been in the geographical and vertical investment layout, such as investment in travel search site where to go, real estate information sites and business market Yao Point 100, the investment of the 36 group not only in line with its layout of the vertical area of the strategy, but also to enter the group buying industry provides a platform. Other internet giants are also in the group buying industry layout: Alibaba investment in the United States, Tencent shares the Group F.

Strategic investment changes Industry ecology

Since the end of 2010, large Internet companies have become increasingly active in the field of Internet investment and mergers and acquisitions. In addition to the positive layout of Baidu outside the vertical field, Alibaba tightly around its e-commerce industry chain to invest in the end of 2010 has invested in Wuzhou online, GLP, technology, the United States Regiment network, Zun Bao Net, and so on, Shanda group this year to upgrade its original investment sector for the Grand capital, this year has invested in the Forum, appropriate search technology, Android Network. Tencent, based on its multi-platform strategy, has been investing extensively through Tencent's industry-winning fund, including Jinshan network, Group F, the Diamond net, the mother net, the Art dragon, Huayi Brothers, and good music. Sina also accelerated the pace of investment, have a stake in the Mai Lin, Atlas Media and Tudou.

Behind the frequent action of the Internet strategic investors is the open platform strategy adopted by the companies in general. September 19 News, Alibaba's Taobao Mall announced the opening of the consumer platform strategy, will be fully open to all retail forms. Taobao Mall and 38 vertical companies announced a joint strategic cooperation. September 2, Baidu World Congress officially announced the opening of Baidu Cloud computing platform, earlier in June, Tencent held an "open Congress", announced the Tencent open plan. In addition, Sina Weibo, Renren, Alibaba and Amoy Baojin proposed an open platform strategy.

In addition to the open platform strategy, the network giant's ample cash reserves make it possible for these strategic investors to be able to make a positive arrangement in each segment. Recently, according to Chinaventure Investment group data, as of June 30, with cash and cash equivalents (including short-term investment and time deposits) of more than 300 million Chinese Internet listed companies reached 13, total cash and cash equivalent of 14.891 billion U.S. dollars. Among them, the cash stock of more than 1 billion U.S. dollars has 6, respectively, Tencent Holdings, NetEase, Baidu, Alibaba, Shanda Network and everyone company, Tencent Holdings has a cash of 3.267 billion U.S. dollars, financial strength far beyond other Internet companies.

Chinaventure Investment Group analyst Feng Po that the current domestic internet giants have enough money to match the professional VC/PE investment institutions, so its strategic direction on the market structure of the venture has an important impact. On the one hand, strategic investors who do not plan to exit have obvious competitive advantages over financial investors; On the other hand, the increase of strategic investment and acquisition trade also provides a new channel for venture capital to exit.