Strategy analysis of Cheetah Browser promotion

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The Cheetah browser has been completely hot lately. The fuse is a teaser headline video, "A letter from a woman who has been in the hundreds of millions of people," and after a week, the video hits more than 3 million times on Youku.

SEO Technology Analysis of its fiery reasons are as follows: 1, gender; 2. Facts.

People have been less outspoken about the sexes, and the internet is not allowed to talk too far, but the Cheetah browser is speaking in a third party, which is a little bit more than it can accept. Another about 12306, there are too many places to be criticized, this is a netizen jokingly called the most cattle electric quotient, was ridiculed the user experience rotten to the extreme, and the fact is so. Combined with these two points, obviously everyone knows this is a choice not to buckle ads, but still looked down, "on the 12306", gave the cheetah face.

A brief analysis of the production and promotion of the video cost, for a company so large, almost negligible, just imagine if this is only a planning + a choreographer + a female voice, and these three are Jinshan employees? This is the master of the Leopard browser official planners of the brilliant place!

Interested friends can see now Baidu Drop-down box, related search volume, news volume, Baidu Index, you have to admire, this is a premeditated SEM marketing. Coupled with the recent television media, including CCTV on the browser privacy issues reported, undoubtedly accelerated the spread of speed! Not spending a penny, on CCTV, this is how clever! Of course, crisis PR to do well!

About the early Cheetah Browser promotion strategies are: 1, software window, 2, plug-in ads 3, the default installation.

SEO Consultant is currently using Jinshan poison bully kill soft, early stage is OK, there is a time when the recommended installation of Cheetah browser information; On the plug-in ads, the major software stations, is an advertisement, this is a lot of software have used the tricks; The default installation is to find a support, the default check, such as the Driver Wizard, Also have Jinshan own guardian, have such.

In fact, these strategies have been used almost 360 of the time before, but this is only one factor in the success of 360, as well as the special opportunity in that special period that created its success. Now these tricks use is very easy to cause user aversion, so, cheetah operators will also carefully consider! There are also Jinshan bosses in some media coverage, as well as with 360 of the continuous war of words, are increased cheetah browser in the media to spread the familiarity and wide, whether the front or the reverse, It's going out anyway!

It is worth mentioning is Jinshan Alliance stimulation, let a lot of grassroots webmaster spared no effort to promote Jinshan software, money is the most direct relationship. Including SEO blog published this article, is actually in the Cheetah browser to do propaganda.

In fact, I am a neutral attitude, as long as the user has the benefit of the competition are expressed support! As for the software is good, everyone used to know, I am not a professional software evaluation division, do not do too much to share. If necessary, please download and install Cheetah Browser and new Poison Pa "Wukong", the consequences of conceit!

This article by the SEM marketing original, the article address http://www.fqseo.org/2326.html, please link form reprint!