March 26 News, Suning announced today's "mobile phone family plan", designed to provide consumers with a new product exclusive debut, star products, such as exclusive customized mobile phone platform.
It is reported that Suning will be based on its line online under the accumulated more than 100 million members of the database system, analysis of user preference trends, mining different regions, different types of users of the differentiated needs, and join hands at home and abroad mobile phone brands to participate in the above plan.
Specifically, the mobile phone products added to the program will meet the high cost performance and meet the personalized needs of different users in terms of appearance, photography and performance.
Suning said that this year, Suning will increase cost-effective mobile phone products sales, Suning stores will further play and the three major operators of the broad cooperation advantages, in addition to providing consumers with mobile phone products, will also provide related services and tariff packages.
However, Suning did not disclose whether the plan will introduce virtual operator business.
Today, Suning and HTC jointly announced that the two sides reached a strategic cooperation agreement, clear in product development, new products, marketing, after-sales service and other aspects of all-round cooperation. Both sides plan to achieve the sales target of 5 million HTC products within 3 years.
It is reported that HTC has released yesterday's new generation of flagship products HTC One M8 underwriting rights to Suning, and joined Suning "mobile family plan."
In fact, there are many channels in the country has launched its own mobile phone sales plan, the product starter and sales price competition is very fierce. At the end of last year, Jingdong Mall announced its jdphone plan, has been with ZTE Nubian, Iuni, China Unicom (micro-BO) and other partners. Shop 1th also launched the "D50" plan for mobile phone prices, which aims to sell some of the hottest products below the price of 50 yuan.