Subversion of traditional rules public comment on the marriage and hotel tourism

"Sadie Network News" March 26, recently, China's leading local life information and trading platform for public comment publicly announced, as of March 2014, the public comments on the business monthly turnover reached tens, monthly revenue and monthly flow of 100% growth, the number of domestic merchants more than 50,000. According to the main public data of the marriage industry, the public comment is playing the biggest marriage information platform in China. At the same time, the public reviews by virtue of the country's largest hotel information quantity, customer reviews and "Destination Guide" and other widely acclaimed overseas self-help tour products, to provide users with the best hotel travel experience, to build China's largest hotel information platform. Changing the status of the marriage industry lock 40 billion market public comments the marriage business has subverted the information opacity of the marriage industry, minimizing the high transaction costs of the marriage industry. Public comment on the Marriage Business Department general manager Yang Feng Introduction, the marriage industry exists asymmetric information industry characteristics, especially service prices and service content, so the user selection difficult, long choice cycle, and the public comments on the marriage information platform can achieve full transparency. At present, marriage industry most of the platform to provide marriage-related services are relatively single, and different, the public comment on marriage services to provide users with wedding photography, wedding dress, wedding, wedding and other 12 wedding chain services, can help users more convenient, more favorable to make marriage such a heavy decision. Public comments Wedding services cover hundreds of domestic cities, including wedding photography, wedding dress, wedding, wedding, wedding room decoration and even maternity care, parent-child and other industry-wide services to meet the user's marriage, children and other processes in the process of the series of local life service needs, and rely on the public to comment on the business information and user evaluation of the natural advantages Help them complete the process of finding, filtering, and making decisions. According to the National sample survey, the average number of married couples in the country is 50,000, and 2013 married couples have 16 million pairs, according to 2014 years after the Chinese marriage will spend more than 800 billion per year, and in accordance with the marriage industry 5% marketing costs, the public comment on the Marriage Service Lock market volume will be more than 40 billion. Changing the traditional play of the industry--all tourism information traditional tourism product information is relatively fragmented, incomplete, the public comment on the creative will be rich in the tourism destination, such as eating and drinking, and gradually integrated a full range of recommended business-oriented destination guide and travel guide, and thus attract more users to produce hotel reviews, Hotel reservations and other behavior. The general manager of the Hotel division Yu Jianlin introduced, China's outbound tourism is exploding, more and more people choose to travel abroad for vacation, but there is no good to meet users to search for local food, hotel and other information products, the public comments will play its domestic business in the operation of the accumulated experience and advantages, Vigorously expand overseas popular tourist city's local information and comment information. At present, the new revision of the public comments overseas station only hotel tourism services and experience has covered Southeast Asia and Japan and South Korea, such as more than 30 major tourist cities, the future will expand to nearly 200.