Successful website construction and optimization should be considered from four aspects

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The times are changing, people's life is changing, the Internet users ' quality is also changing; what has become of internet tastes of netizens? After the Internet survey, netizens around the network, taste fresh innovative design and more style of the site production. Through the changes in the network era, Web site production technology and innovation are changing every day, this is also considered to make the site by netizens love, since then attracted more netizens to your site, then your site becomes the favorite place of netizens, but also to attract netizens, not only these are enough, There are many places to consider, such as: whether the article has a moving literary talent and articles to bring help to netizens, when netizens have been to the site, they can find the content, but also very good content, at the same time, website design, there is no Internet users feel very innovative.

On the internet, there are millions of of websites, all walks of life sites have, the content of each site is needless to say, through the Chinese network development to analyze the data on the Internet, really let you surprised. In many sites, you want to make your site a little bit of fame, it is necessary to work on your site, not simply can make a reputation. How to use Good Kung fu on the website? Here is to analyze with you: When the site is produced from which aspects to consider? This is the site to build a long-term strategy and development!

I. Web site production Framework

Website production, the most important site framework, a good website framework should be from the directory physical structure and logical structure of the two complete combination to show a successful website, through the major search engines spider spiders grasp the good degree of friendship analysis. Site production, the name of the directory should be in Pinyin or English, if you search engine optimization for Baidu, pinyin can be better, and for Google search engine optimization, at present, it seems, English or pinyin can be. That here, in order to the big search engine friendship good, suggested that the website makes the time to plan the good website The catalogue is uses in English aspect. My site was originally made in this respect to do very good! When we start to build our website, we design the user experience through the website framework and the major search engines, taking into account the framework of the website. That is, these three aspects, we are very focused on, today, my site in Baidu and Google's search engine rankings are very good, the major keywords have been excellent rankings, special site keywords in google search engine ranking is more stable. "Guangzhou website construction" This keyword has been ranked in Google for six months.

Second, the site to establish a clear direction and purpose of development

The website establishes the development direction goal clearly, the website production hope can develop quickly, that design website should according to the enterprise's profession to design own product, the sale channel and the sale object and so on situation, clear own website is the information service type, the sale type, the sale service type or the synthesis type, Web sites for corporate customers and individual consumers are completely different, even for individual consumers, not all of them need to sell. What products for what customers, the use of customer psychology, to make an integrated market research. From now on to understand the enterprise target market, your potential customers are enterprises or individual consumers, customers are generally in what range, usually when the Internet, customer needs and want to know what kind of information, then we can start with this. Customer group sales in the end is how, as well as positioning your sales, you are wholesale or 0 pin class. The content of the website needs to be adjusted gradually with the thorough understanding to the consumer. Target market for the overall optimization of the site, the site will play a significant role in the latter part of the operation.

Analysis of competitors ' advantages and disadvantages of peers

Site production, positioning the direction of development, want to let your website development, then you must analyze your peers, because, no matter what you are in the industry, there are competitors, so that you want to surpass competitors, then first of all to analyze the competitor's website services and products have any advantages, the development of competitors, Also has the competitor's website development How many years, again through their website whole makes a summary. At the same time, to surpass competitors, it is necessary to find out what their services and products have shortcomings. This way, your site can be from the above several aspects to do a good job. If your business is rich, that can be promoted through promotional methods to win the site brand awareness and exposure, the promotion of the following: The Web page to set the appropriate meta tags, search engine login, prepare news bulletins on the news bulletin board, reasonable use of email mailing list, advertising bar exchange, paid advertising. Wait, here, there's not a lot of columns out there.

Four: Website optimization so that more customers easily find your brand

The above promotion so that more people have found you, this is just a dozen ads, enterprises if such a long-term pay-type advertising, the cost is very expensive, enterprises if you want to long-term web site development, do not have to pay the site optimization must be, enterprises relatively large, that can organize a small team of Web site optimization, Let the team to the corporate website brand started, in short, the site content as rich as possible, your site every additional information, your site will be more than one time by others to find the opportunity, at the same time, every day can increase the site's exposure rate and the weight of the site slowly improve. Therefore, we suggest that as far as possible on the site to write more on your site products or services related articles and information, and this information as far as possible to be original. Information is the core of the site, only regular updates to release information, you can make your site stand out and create more value for you. These are to take into account the development of the site, but also a long-term work can be completed.

In short, the website wants good development, the website production must consider above four aspects, this kind of, your website in the frame and the design and the website after a promotion all has laid the good foundation. Then, above this four aspect will let your website harvest to you did not imagine to the surprise! Then here, or hope to do a good job, detailed analysis of the early work of site construction, your corporate website brand started!

This article because of the Guangzhou website Construction stationmaster provides, reprint please specify: http://www.68web.net/News/news_778.html

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