Summarize the 15 most effective ways to attract users at the beginning of a blog

Blog for the vast number of users, now is no stranger, there are many people even in many sites have their own blog, he recorded our lives at the same time, to share the happiness of the Internet friends, for this open system, indeed convenient for everyone, there are many friends of the blog, although the content is very rich, But browsing the crowd that is few, the reason, or is the promotion of not inverted bit! The following, the author on It square Information network http://www.ithov.com years of promotional experience, summed up 15 blog promotion skills to share with you.

1, the distribution of content to a variety of platforms: here quotes Kathi Browne a suggestion, is to make blog articles in different formats (such as Ppt,doc,pdf,audio, etc.), submitted to a variety of document sharing sites, such as EzineArticles.com.

2. Post a live video: When Mike Stelzner created social Media Examiner, he released a video of the 4 founders of the site "face-to-face chat" (I, Mari Smith,jason Falls and Chris Garrett) , this video brings a lot of traffic and comments to the site.

3. Advertising: Clay Franklin recommends using Craigslist, ebay classifieds, and Facebook ads to raise the profile of blogs. If you are willing to spend some money on advertising, you can also try Google Adwords to see how it works.

4, the use of offline Marketing: Boris Mahovac recommend: To give your existing customers send postcards, let them to their friends to promote your new blog. You can use a unique URL to track the registration of new users so that you know which customers are bringing you the most traffic. You can give appropriate rewards based on the nature of your blog, such as the ipad, so that customers can be more motivated to advertise for you.

5, Manuscripts: This idea is also mentioned many times. It includes 2 aspects: inviting people to post on your blog, and posting articles on other blogs. Both of these actions allow you to expose your blog, generate links and comments, and interact with peers to gain a win over you, other blogs and your readers.

6, for the blog to do a promotional video: Apryl Parcher suggested: You can use animoto.com to create a video to introduce your blog, and then post the video to your YouTube channel, as well as Facebook page up. You can also send video links to email. There are also a lot of people who mention the idea of creating videos and say that videos are more popular, so I suggest you incorporate this approach into your outreach program.

7, to the same field blog comment: A lot of people put forward this proposal, such as Janet Fouts said: "On other blogs to comment on, you can arouse the attention of other readers of the blog, but also to get valuable back to the chain." Of course, comments need to be useful, in-depth, not promotional information.

8. Hold online seminar: organize an online seminar to introduce your blog, the form of content and the holding of online activities similar to the scene. In contrast to the simple announcement that your blog is online, online discussion gives you the opportunity to reveal your genuine knowledge, answer user questions, and let users know that you are a place where you can get wonderful content to attract users to subscribe to your blog.

10, the use of some Remote publishing blog site to disseminate content: Brandon Uttley with posterous.com to publish a blog summary, in the summary contains back to the blog link. This remote blogging site generally has a relatively high flow, allowing more new potential readers to see your blog content.

11, a conference: Barry Hurd said: "I think a lot of people forget the social nature of the media." In fact, after the blog is online, all you have to do is spread the message to your network. "It is possible to invite senior executives, opinion leaders, to hold a small press conference, or to dine together. This content may be a violation of content, has been modified. , even larger, a charity party. Press conference is a very good opportunity, we can face-to-face communication, you can also understand the needs of target users, establish a good reputation.

12, the provision of professional reports: Copyblogger.com Brian Clark shares a way to provide valuable content that is hard to get from common channels, such as PDF reports or instructional videos. Because of the high quality of these content, it can be used as a promotional resource to attract subscribers, which is equivalent to one time content marketing. If you can continue to publish this depth content, you can attract some long-term subscribers. If the content is closed, remember to add some contact information so that users can contact you directly.

13. Interview Expert: Liz Strauss, who is very experienced in community operations, tells us a tip: Do an interview on a blog. You can do an interview series, and the goal of the interview is the experts they want to know. People from all walks of life can be invited to participate in interviews to ensure that they can ask some in-depth questions. When the interview is done, publish the article and let the expert's name appear in the blog title. In addition, you can tell the story of entrepreneurs and let readers know their work.

14. Hold a contest: The good idea is Dawn Pigoni offers: A contest based on your blog, for example, who wins the prize by first finding the answer in a published blog post. Users will read the article carefully in order to win the prize. Send questions and winners on Twitter to get more spread.

15. Hosting Online radio programs: BlogTalkRadio is a popular free website that provides tools to support everyone to create their own programs. Because of the large flow of blogtalkradio and synchronization, such a radio program can bring considerable traffic to your blog. If you are not suitable for the event, you can go to other programs to visit, there are a lot of host in search of guests, which must also have your field program.

If you implement three or four of these programs, you will see that blogs are gaining popularity, traffic and subscriptions are increasing. According to your business model, user group, choose the appropriate promotion method, will be able to achieve success.