Summarize the experience and ideas of running local news network for some time

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Everyone next to good, I am a fish, today is a good mood, so decided to A5 take out their own a run for a period of time the local news information class site to do a case, to share your own is how to operate and optimize the site's experience and skills, I hope we like! Well, let's not talk nonsense, directly on the text!

Optimization Tips

Build station easy to raise the station difficult, this sentence is really good, build a website if with ready-made source code program, less than one afternoon time can build a new station, but the site's later operation and optimization has become a lot of friends a big problem. Today, a fish is going to take its own experience to optimize the local news network to talk about how to properly optimize the site after the construction of the station so that success to get a good ranking.

We first talk about the inclusion of the problem, I believe that the number of sites included is every webmaster are very concerned about a problem. In the collection, the author of this site on the day that is Baidu and Google included home page (Google also included a little inside pages). In the end, how do I do it? Well, the following author will be selfless to share their tips. In the site before the line, we must make the site "plump" point, because you want to Baidu search engines included your site page, you do not have the content of course not. Official online, the author first to Baidu Encyclopedia to their own web site to write a Wikipedia entry + link, to tell the truth, Baidu's own products are really powerful, I personally feel that the site on the day of Baidu is included in the home page with this entry is absolutely a great relationship!

In addition, in order to make the inner page included smoothly, site map is also essential, we must not underestimate this thing, search engine spiders like this thing, first of all, it is equivalent to spider crawling site opened a convenient green channel, the other site map clearly indicates the Site content page update time and related information, Spiders can easily see the content updated every day and then included. Moreover is the 404 error page, the function of this page everybody also don't underestimate, spiders crawl the page if found error page, 404 error page Can let spiders crawl out of this wrong page, another user when visiting the site entered the wrong address or entered the deleted page, also can let the user "escape" this open page, Can improve a lot of user experience. Original content of the site is also essential to include, in the original content, because the station is a local news information network, I generally used to local news sites to collect content and then in the false original, of course, occasionally also in the newspaper itself a little content. Because it's a local news site, so the newer content is relatively less (after all, like the friends of the two or three-line city, the Daily News is not much), in order to refuse to update the content of the problem, I do not only collect local news in the content construction, near the city news is also a very good source of content resources, hehe.

Operation article

In operation, because it is a new station, online less than half a year, so the profit has become a big problem (because no advertisers to rent ads!)), so the author decided to operate the site early, in order to not reach 0 income management, so I hung some Baidu Alliance and Google Alliance ads, why the election of these two, the reason is very simple, First, the integrity of the words, the second is the content of the matching rate is good (of course, I mean Google, Baidu in the content matching is another matter). Although the monthly income is not high, but has been able to do 0 of the cost of operation, income and expenditure is at least balanced.

In the later I decided to take the initiative, do not wait for advertisers to find their own door-to-door advertising, but their own initiative to find advertisers. At present, the author has been in and some local fast food shops and some local online shopping malls to discuss the rental problem, it feels good!

Well, today I first talked about here, such as the lack of the above points I hope you leave a message down here, thank you. The author of this article http://news.52fuqing.com/NewsList-0-50.html, the original A5 nets, reprint, please be sure to retain the original source, thank you for your cooperation!