Summary of several promotion methods of automobile products Enterprise website

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At present, enterprises into the network marketing era, now the enterprise is not to establish a corporate web site can be done, the site is also to promote the site to go out, is the most important, otherwise just a device, do not have the role, as the automotive supplies industry's corporate website is no exception, the rapid development of E-commerce, Let more enterprises are aware of the importance of enterprise Network Marketing promotion, the following summed up the main corporate web site promotion methods:

1, blog Promotion

First register a number of blogs, in some well-known portal sites registered blog accounts, like Sina, Sohu, and news, corporate blog network, Alibaba blog, Baidu Space, and so on, these several big blogs are very good, high weight, and can bring links, registration after the daily update, the first to send some substantive articles, For example, I promote the Cheberi automotive supplies website Www.ab100.net, most of the article to the car-related, subject can be selected in many ways, such as car maintenance, automotive supplies knowledge, car pillow cushion, such as product knowledge to start, the early stage is to raise the blog, and so on Baidu's major search engines are included when appropriate to add some links to push Wide, but an article without too many links, usually strokes text links for one to two, up to no more than 4, to properly add the enterprise site hyperlinks, grasp the right.

2, industry platform promotion

On the industry website to promote in the past has been the main channel of enterprise information dissemination, many business-to-business sites, such as Alibaba, Hui Cong, the major automotive supplies network, are automotive supplies corporate website propaganda, but unfortunately most of the industry website publishing information can not be linked to the site or link, but there are some in the industry site in the enterprise dynamic, Company information where the article is published or can take one or two links, like Cheberi in the Hui Cong website after the publication of information publicity, in the company information that can, but this area requires a lot of manpower and energy, manual hair spend a lot of time, with the software effect is not obvious, so the promotion or blog for more.

3, soft article promotion

Soft text promotion is currently a lot of corporate websites, in particular, well-known enterprises to promote the brand best way, high level of soft text can quickly enhance the brand image, although the purpose of soft text promotion is also advertising, but it is not to see the form of advertising, so that readers like to read and benefit while also know the brand of enterprises, But this kind of soft paper needs a professional shooter to write, and now there are a lot of this soft writer service company, for us to get the site webmaster is more difficult, its own writing is not good, but also to get the site, can only write a few words written, but no matter how many write or have effect, the first few days ago wrote the article " External links to the construction of the soft text release link promotion "in Baidu or there are a lot of enterprises to write a good soft article to some professional web site effect is very large, like a lot of webmaster like to submit the place has A5 webmaster net, Webmaster House, Degree Guya, these are relatively easy to pass, if you want to submit to Sina, NetEase and other portal sites, the difficulty is relatively large. So the quality of the soft paper is very important. Two days ago wrote a "skillfully selected car upholstery supplies, car 100% beautiful" can only be sent to some car or car friends to discuss the relevant forum.

4. Forum Promotion

Registered in multiple forums, such as the QQ Car Forum, HC Network Car Forum, automotive supplies related to the forum to register a post, there are some local forums basically have a car family or friends of the home category of the plate, in which the issue of the car related articles, basically still have effect, but still need to develop the account, Low-level signature these are not linked, posts can not send links, so this piece also need someone to be responsible for better, need to pay attention to long-term care.

5, know the answer to promote

At present, the question and answer platform to do the most is Baidu know and QQ question and answer platform, Baidu itself on its own products more priority, in Baidu know to register multiple accounts, and then install a few browsers, can be an account to ask, an account answer, like I am today registered car hundred Li Car supplies such a Chinese account, Use other accounts to provide keywords related to the company's products. Then this account answer, of course, can be a few times to answer the effect will be better, soon in Baidu will be included, this method is also today to see Lu Yuhua wrote the "Use of Baidu know to create efficient enterprise network marketing," a literature to, thanks! Baidu know a lower level when answering questions do not add URLs, basically difficult to pass, when the level reached three or four or more times when the Web site can be sent.

6. Task Promotion

Like a lot of people in China, pig Network publishing tasks, please more push hands posts or articles, soft wen These are also very good methods, compared to better save some manpower and time costs, but need to close the relevant personnel.

7. Weibo promotion

Daily release of micro-blog news, can be industry dynamics, automotive supplies new product launch, the relevant business experience (this is followed by adding a site link, directly linked to the corporate web site.) As with the blog, but the headline content of micro-blogging to be more eye-catching, micro-blog propaganda sent to the news to have new ideas, to earn eyeballs, it is best to trigger large-scale forwarding and commentary. Expanding the audience to increase the visibility of the company will be effective.

8, QQ Group Promotion

With a number of QQ to join a number of automotive supplies related groups, or car friends, in the inside familiar with interpersonal relationships, preferably with the group of managers to play a good relationship, this will be conducive to the promotion of enterprise products.

9. E-Mail Publicity

Use of e-mail, this is also a method, you can try, especially the QQ mail effect will be better, now basically use QQ, QQ Mail will be reminded of the new mail, or a good way.

10. Car Friends Club

Can often organize some car family to drive a tour, in particular, and traditional meter channels in the car beauty shop, 4S shop customer cooperation, increase the influence of corporate brand, about the owner of travel, take photos, and then write good articles to the large car forum, is also very conducive to automotive products business publicity, At present, Cheberi is also building their own car friends club, is looking forward to the effect!

11. Links

This enterprise site is not very easy to do, so basically more difficult to get, but can go into some hyperlinks platform to try.

These methods are also suitable for corporate websites in other industries, but the release platform chooses more relevant sites or sections, the effect will be better, in A5 stayed a long time, has been looking at other people's articles, and now to write, the article should be more and more skilled, will write more and more inspired, I hope there are more ways to promote, More experienced webmaster friends to communicate! This article from the degree Guya www.duguya.com Welcome reprint!