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Group purchase site is the biggest problem point is how to promote, buy nets only to promote a good, buy net only play, otherwise no way. Group Buy network is divided into two kinds, one is community-type group purchase, such as 58 with the city, reviews network, Sohu Group, Sina Group and so on the major communities of the affiliated group. The other is a completely independent group buying network, such as handle nets, 24 Regiment, glutinous Rice Regiment and so on. The following I use the means of promotion, to buy some of the network experience, I hope to provide you with some reference opinions.
1. Navigation Station
According to the relevant data analysis, group purchase site of more than 50 of the flow from the navigation station, can be said that China's navigation station for the purchase site to bring the largest traffic, now many of the webmaster are efforts to the navigation station busy, in addition, open source programs have provided an open API, This also provides a convenient condition for the major navigation stations to further access traffic.
2. Classified information.
Group buying sites are generally for the region to operate the group purchase site, which can more easily reflect the characteristics of the place. Therefore, classified information, is still a group purchase site propaganda of a region name, like 58, the People's Network, list, the market can go free to release the purchase information, and can leave a URL. However, a day to suggest a few well-known classified information sites, every day to send one, it is almost.
3, QQ Group
QQ group operation needs a lot of QQ number, operation is also more cumbersome, but QQ group's biggest advantage lies in precision and in place. Generally speaking, you can do this, first of all, choose their own area QQ group, and then the interest of the user group, add group, in the group to send promotional information, send group mail, export QQ users, generate QQ mail, and then mass QQ mail. Note that the QQ interception of spam function is very strong, so we must be prepared. [As for the mail message will be kicked, there is a solution, is to apply for more than N QQ number automatically add group]
4, mail.
In the group buying website, the Mail can say is the group purchase website promotion One very important means, but the mail promotion most important two points is:
1, to find a large number of targeted customers email address,
2, send the mail do not go into the garbage bin.
When I try, I can say a little sad. It's really a great step to send mail without going into the trash.
5, Word-of-mouth
Word-of-mouth marketing, can be said to be the soul of group buying site. Only the establishment of Word-of-mouth, to solve a lot of problems, so buy online line, I summed up the four words: Draw a yell, return profit to earn popularity, mail Sky flying, Word-of-mouth brand. So you can understand.
Group buying site to give up the flow of SEO, promotion are true knife real gun dry, a separate group buy nets, want to put the flow out, but really to the next point ruthless means.
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