March 27, by the Ministry of Commerce of the People's Republic of China, the Chinese Light Industry Federation and other units to guide, China Light Industry Information Center, China Brand Development Association, China Brand Learning Club, International business newspaper and other units jointly launched the 2015 Brand Development Forum and brand "Sun Flower" award Conference in Beijing Kun Tai ka Wah Hotel The 2014 Best brand Responsibility Award, 2014 Best brand Model Award, 2014 Best brand growth and more than 20 blockbuster awards one by one announced. A new generation of video popular network won the 2014 Best Brand Impact Award.
Popular network was founded in September 2005, in the founder, CEO Lo Jiangchun led by "Look at the bottom" shocked the industry, 2011, in order to significantly reduce the buffer time, to achieve speed download, ultra-clear video streaming synchronization, popular network groundbreaking to put forward the "network movie" concept, Completely broke the original network video playback lag in the download, passive watch users can not achieve on demand and other technical shackles. Rely on the leading technology, as well as smooth, high-definition, a large volume of video-on-demand services, popular network quickly won 700 million loyal users, become "the most user stickiness" of the film and television on demand platform, daily average of tens of millions of active users are popular network leading technology beneficiaries and loyal fans.
Similarly, the popularity of the network's brand influence has been unanimously recognized by the industry. 2006 Popular Network won the first web2.0 ten innovative brands, 2007 by the International famous Investment Wind magazine "Red Herring" (red herring) selected as "2007 of the most potential technology ventures Asia Hundred", 2008 by the best network TV class software, "The Best User Experience Award", " The Wall Street Journal Asia Innovation Award, the election of the year, "Red herring," the world's Top 100, popular is currently the only one to get "red herring" the world's top 100 video companies. 2014 Popular Network by virtue of Internet video in the field of network linkage model innovation as well as with SMG, the listed company hundred-screen linkage, the success of the cross-screen cooperation, again selected red herring global hundred enterprises, set a eight-year three times to obtain the honor of the only domestic video business.
In fact, since 2012, after the incorporation of the blockbuster, popular network in the industry has been a maverick, to Taiwan network linkage as the basis, is committed to creating a new generation of video to the product, new content, new marketing, new ideas of the next generation of video, and constantly enhance the user experience, expand new forms of marketing, become the most potential of the Internet video business. December 2014, the popular network began to implement the open platform strategy, the introduction of Vue traditional media, brand institutions high-quality exclusive video content, to achieve the video industry differentiated play, become the industry banner.
Compared with similar video sites, to get the brand "sun Flower" 2014 Annual Best brand Impact Award, it is evident that the vast number of users, media and brand customers on the popular network of recognition, I believe will spur the popular network to provide more exclusive, high-quality video content and services, become the user's favorite video site.