Suning easy to purchase announced the establishment of free shipping threshold, specifically designated mobile end as "Free postal zone"

April 2 News, today, Suning easy to purchase announced the setting of free shipping threshold, for consumption of more than 48 yuan orders, from the order and mobile end of the order, Su Ning will give the entire field free shipping policy.

Consumers in Suning shopping, a single order amount of 48 yuan, you can enjoy free distribution services, if the order amount of less than 48 yuan, you need to charge 5 yuan freight. At the same time, the order added 5 yuan freight will be reflected in the invoice. If the consumer purchases the way of delivery, it is not necessary to pay the freight.

The Su Ning announced the freight policy has the consumer distribution method choice can not pay the shipping rules, and suning all over the country nearly 2000 logistics since the point can satisfy the consumer's own demand, this is also suning line under the store advantage play.

Suning easy to purchase adjustment freight policy does not include mobile end, at present, consumers in suning easy to purchase mobile clients under the single still enjoy the free shipping service policy.

Suning Tesco Special designated mobile end as "free postal zone", in the transit policy adjustment of the transition period to continue to implement the free shipping policy, in order to continue to bring concessions to consumers at the same time can be a greater flow of traffic to the mobile end.

A few days ago a lot of electric business platform generally raised the threshold of free shipping, suning easy to buy the launch of the full 48 yuan free shipping policy, in the entire electric business industry is low. According to Suning Logistics department related responsible person, the suning easy to purchase will be free shipping threshold set to 48 yuan, is a comprehensive examination of the general situation in the industry and determined.

Suning said in charge of the above, the 2014 is Suning Internet Transition Strategy implementation year, enhance user experience to become the work goal, Su Ning this adjustment freight policy will bring more value-added and differentiated services.

Some analysts point out that, along with the domestic electric business industry gradually mature, the competition between the electric business has been upgraded from price competition to user experience, quality of service competition. And with the logistics, manpower and other aspects of the increase in costs, through the adjustment of freight policy is the general trend, but also a return to rational performance.