Sunshine transformation of "street street" can succeed

Source: Internet
Author: User
Keywords Circle Crow Secret The Wall Street Journal Sunshine
Tags anonymous anonymous social anonymous social application anonymous social software application company financing market

Morning News (Reporter Won Won) From its establishment to a valuation of 9 digits, the anonymous social software Secret (secret) took only 9 months. The flagship anonymous social startup not only drew huge amounts of capital, but also caused domestic social software makers to challenge the huge market cake.

According to the online edition of The Wall Street Journal, anonymous social application Secret announced Monday that it has received $ 25 million in Round B financing, valuing the round at $ 100 million. The company that was founded just nine months ago in San Francisco is likely to be the fastest startup to reach a nine-figure valuation.

Secret's success also let domestic startups flock to the anonymous social market. Earlier, the Shenzhen Mingmi technology company's anonymous social "secret" has been launched quickly became popular social tools to become the first free list. However, due to suspected piracy Secret, the software changed its name to "no secret" and re-login Apple App Store. The anonymous social application "Crow" developed by Xu Choujun, former vice president of Allianz Group and head of Renren.com, launched on June 6 in just two weeks and has become No. 1 in the field of anonymous social networking applications A product. Faced with the strong impact of new competitors and huge market, veteran social software Street Brand is also thinking about how to transition, in the major TV stations, cinemas, buildings and video platforms strong launch of product videos, smashing the golden brand new image.

However, some users also reported that some fiery anonymous social products on the market now are also enveloped in a layer of dark clouds filled with negative energy such as pornography and rumors. Wang Li, COO of Momo Street, said that the new version of Momo Street 5.0, based on the true degree of user identity, social etiquette and social ratings, carries out star ratings and evaluates the trustworthiness of each user on Momo Street. Divided into untrusted users, a star to five-star user six levels. And Xu Chaojun said that in product design, the crow introduced the concept of "circle", hope that the user's attention to anonymous social from very yellow and violent transfer to a material with dry goods.

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