Supply chain Priority West Street Network will enhance interaction with users

Quick Path Network Interview Summary:

Online Decathlon West Street net starts from behind

Guo Hongjing the West Street network as a one-stop shopping website for sporting Goods, providing professional sports equipment for http://www.aliyun.com/zixun/aggregation/3860.html "> Consumers." In the West Street network planning, Guo Hongjing adhere to control the pace of development, first of all, optimize the system to stabilize the supply chain channel, and then gradually plan the market promotion.

Guo Hongjing that the traditional mode of sports coverage is very wide, the West Street network must have "based on sports items of commodity support, professional knowledge of sports support and interactive space based on sport", Guo Hongjing this model called "Online decathlon." At the same time, Guo Hongjing pointed out that the West Street network now has a relatively perfect sports items support, but the popularization of professional knowledge and user interaction space is not perfect, and this will be the future development of the West Street network focus.

It is understood that the West Street network has not yet entered the stage of large-scale advertising. However, Guo Hongjing revealed that in the promotion of the West Street network movement in the field of concentration after the focus will be considered to increase the market, do not rule out the big stars as the spokesperson of the West Street network.

The business market is becoming more benign

This July, West Street Network announced the completion of a round of financing, 80 million yuan will be the main user infrastructure, such as warehousing, logistics, operations. In Guo Hongjing's view, now the enterprise "" either have the advantage of goods, or will sell, and the West Street network first to do a complete chain, and then how to sell goods. At present, West Street Network in the national layout has 7 warehouses, can carry the value of tens of millions of of goods.

Guo Hongjing that in the next three years, E-commerce accounted for the proportion of social consumer goods will increase substantially, between the electric business and the traditional enterprises are more cooperation than competition, at the same time, the capital will slow into the speed of the electricity business, the entire electricity market will appear benign situation.

Professional sports atmosphere is the biggest advantage of West Street network

Footwear such as good music buy, Amoy the rise of the market competition is increasingly white-hot, and in Guo Hongjing Eyes, West Street network is not the same road, West Street Network professional sports atmosphere is the biggest advantage of development.

Guo Hongjing that: "Good buy advantage is the supply chain and commodity operation ability, Amoy advantage is its own brand innovation, and the West Street network efforts through the establishment of professional sports atmosphere to increase the user's stickiness." In fact, the West Street network on the control of goods, capital turnover, capital utilization efficiency and the cost of goods and other aspects relative to peers have a certain advantage.

It is worth mentioning that, although the current West street network team is only more than 150 people, but the core team was a search for easy and Chihiro, this is also let Guo Hongjing is proud of the point: "Election is more important than the management of people, I believe this team." ”

West Street Network launched the client exerting force mobile internet

Mobile Internet gradually hot let Guo Hongjing see the huge potential, "client convenience, the user is very strong guidance, so that its in the electric business ' absorption of gold ' ability to gradually improve." Guo Hongjing said, based on mobile internet e-commerce is the most effective WAP and client, it is based on the West Street network launched the iphone and Android clients, and Guo Hongjing said that the future will also consider the introduction of Windows system clients.

Guo Hongjing revealed that the West Street network will be launched in the future sports registration, venues, such as booking and the combination of LBS mobile Internet strategy, and strive to provide client software tools at the same time, so that users and sites, users and users of the interaction between more frequent and direct.