Survival in a small station: In search of the gap between survival

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I've always been a little webmaster, contact with the network nearly four years, from the first station to do a large and small, garbage rubbish site, summed up four years have had a moment of success, have been defeated, four years time is not short, not long, but four years let me know the true meaning of the site. Today I have a personal experience to illustrate some points.

Always think that the site depends on the search engine on the line, can rank first on the line, can have the flow on the line, all of the four years ago in this determination of these definitions, perhaps for many such as I have a lot of webmaster, in fact, we do such a site, has always been someone else, will one day perish.

I operate the station before relying on Baidu search has been IP stability in the 1WIP or so, but this year March around the site appeared down right, and has not been restored from the initial 1W IP to the later period of hundreds of IP, from the sky to the ground, but also remember the face of such a situation more than once, the ranking declined, All day long sullen, and so on a series of factors. Small station experienced a number of blows, many times by K, repeatedly plucked hair, but I have not given up the first site of the feelings, although this small station can not give me anything, but I and the internet, because of this small station, so these few years I still update the information every day, slowly I think of a lot of things, do such a site, All depends on the search, how long we can live, a series of problems that plague me.

Confusion one: lack of traffic promotion channels, very long we all rely on Baidu search engine, the main source is it all, when one day we appear ranking fluctuations, decline we simply powerless to save what, this may be a small webmaster's sorrow, in fact, we can expand channels, such as: 360, Sogou, GG, such as a series of search engines, can also define micro-blog, QQ space, Marketing!

Confusion two: lack of website brand definition, especially to do traffic station, I have always neglected the site brand, has been optimized as the focus, the content, brand as a secondary, these years although hard work, but from the site brand name search has not been a bit of traffic. Therefore, the site in the development process, we must pay attention to brand definition, a one-time money, compared to the cause of the first life. So remind webmaster don't be confused again, grasp brand.

Confused three: The lack of multiple elements of the site profit, think of making money we just think of the advertising Alliance, but to remove these things we can rely on what to make money? This is what we are confused, if the advertising alliance ruthless K off, we helpless, or helpless. So the initial development of the site, definition do not only rely on advertising alliances, once a friend to do medical device site, one day the site on more than 10 IP, but his one-month income in more than 10 W, so the website profit channel not limited to advertising.

Live through my small station: In search of the gap between survival, very confused three points out, this is my little station of sadness, has been under the influence of search engine survival, has been in the edge of the advertising alliance to achieve micro-blog revenue, has never been a brand definition. This is my station, this is my four-year stand, through this small station can refract a lot of cases, a lot of webmaster, hope we webmaster friends find suitable for their own site, can not rely on any channel have income, of course, this process needs to find their own.

This article by: Router set www.wz3321.cn webmaster wrote, writing limited, but also please forgive me! Reprint please specify the source! Thank you.

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