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Jianhongzhi, founder of PChome, Taiwan's largest electric dealer website

Three poisons in life

Editor's note: The author of this article is a well-known web site and the founder of the Web game company, previously for it-type media senior editor, witnessed the early development of China's Internet.

In my ten years of media years, I met the success of entrepreneurship, failure of the story and countless people. The story of W-June and Z-June will always come to mind and let me think.

In the dot-com bubble of the 2000, Hong Kong stock market has a myth, a global business leader bought a 3-letter domain name, and then no business, no profit, the listing succeeded.

As a result of the appeal of global business leaders, there has also been a public waiting line for the Hong Kong people to purchase. So, this website with the golden Key origin, becomes the God general existence.

One day, the website's CEO W-June appeared in my media. W-June from Oxford University was the idol of most people at the time, and he preached Taiwan's idea of the macro-distance across the media.

W June comes from an investment agency, so this 3-letter website is starting to buy a lot of media. W June handsome, charming, speak loud and strong, of course, because of money, action is also extremely rapid. So, in just a few short years, he bought a lot of media in Hong Kong, mainland China and Taiwan to create a Cross-media platform (flat, open air, network) on the third shore. Such a beautiful concept, it is desirable, and I was fortunate enough to be trained by my media boss, participated in a few dinners with W June.

W-June's predictions, most of which seem to have come true today (though nothing to do with the media he buys), are now marginalized and non-mainstream by the majority of the media bought by the W-June hand.

W June began a series of acquisitions from 2000, so that the 3-letter website, the stock price soared, through acquisitions to acquire the flow of media performance, continue to stimulate the share price, completed the site in those years of glory.

Of course, this site after the spin-off listing, and then privatization, has gradually faded out of sight. As a media member acquired by W-June, I have also witnessed the media dream promised by W-June before the purchase, and the KPI and the so-called growth which was forced by a group of financial personnel have accelerated the decline. The same situation in most of the media he acquired, ten years later, I finally understand that W June's financial skills amazing. All the stories and acquisitions are the capital markets need.

Several years later, accidentally and my media boss gossip about W June, in 2005 or 2007, W June Gorgeous turned into an investment fund leader, began to acquire mines. I believe he has made a full pot of money.

Z-June is my only idol in the media. Z-June called Jianhongzhi, almost a new generation of media people have little knowledge of this person. But in 1998-2000, Jianhongzhi was the "Chinese Internet Godfather", and for the Chinese mainland, which had just come into contact with the Internet, a variety of internet news from Taiwan was a lesson that media practitioners had to learn, and this had to learn Jianhongzhi articles.

Speaking of Jianhongzhi, he worked for the Rolling Stone Records, is the director of Luo and other singers, is also the "Taiwan New Wave film Manifesto" drafters, and Hou Hsiao-hsien, Yang classic "Sad City" "Street juvenile Homicide" producer. But in 1998, the Bull, with its unique publishing philosophy, basically changed the media market across Taiwan, from magazines to publications, and he shaped the city of Taiwan's largest publishing group, the city-state group, with a loose, self-made social structure in the history of human society.

He always thought first, then there was action. The craze for the internet made him do something sensational at the time: "Ming daily" was founded on February 15, 2000, employs 280 people, the founder of the capital of 140 million yuan. Jianhongzhi called Taiwanese media people to change jobs, in the Internet news, personal websites or newspaper stations have not yet popularized, a whirlwind. The "Ming daily" provides more timely news than the real newspaper and gets a high rate of hits. Within a few months after the release, the shares had been priced at $10 from a share of $43 a share in the market.

"Ming daily" when the launch of the so-called reporter with the hair, every day to provide 1000 news, far more than the "medium-time electronic newspaper" and the United News Network 600 News standards. After the actual operation, the amount of news is far from the demand. To this end, the Ming daily expansion, maintained in more than 280 employees, personnel costs are heavy. 2000, the Ming daily advertising revenue of about NT $60 million, not enough to pay the basic cost of more than 30 million yuan per month. A year's loss is as high as 300 million yuan. Jianhongzhi, founder and chairman of the Ming Daily, held a press conference on February 21, 2001 to admit defeat.

Later the story is the W June acquisition of Jianhongzhi in Taiwan's "PChome" magazine and the city-state group, and then Jianhongzhi because it can not achieve the KPI requirements of W June, sadly left, from the lake on only W June, and no z June.

Frankly speaking, Jianhongzhi's articles and ideas gave a lot of shock and shape to young me at that time, and also changed some choices of my life. In 2009, I went to Taiwan and the city-state group and PChome's eldest brother (Jianhongzhi colleagues) to eat, carefully asked later stories, said to realize the freedom of wealth Jianhongzhi, carrying a bag, pick up a book, traveled a lot of countries, accidentally, and founded a Taiwan's first E-commerce website pchome (with the same name as the previous magazine), to become Taiwan's Ma Yun!

and W-June let me see, rely on capital, financial skills, human weakness quickly access to wealth methods.

I am so far difficult to distinguish who is successful, who is the loser, but I know that in the long decade or longer, in fact, the original success and failure, not so important, it is important that you remember W-June or Z-June.

Life three drugs, the state-owned enterprises, private enterprises, foreign enterprises, created several times. The ideal is to write a column, start a newspaper, run a magazine, a bestseller, do a website, create an original game, write a yy novel, make a movie. Life 30, complete ideal half. Very gratified!