Take stock of businesses that advertise themselves by the iphone 6

After Apple's launch, it has become a routine tradition for users and competitors to tease the new iphone. This phenomenon is not unique to the United States and is happening domestically. From the micro-blog to sell kidney to the micro-letter on the fake iphone 6 client tail, from the conference comedy summed up to imitate the Apple style production of shanzhai propaganda video ... Similar routine bridges are spreading in the domestic social networks. More manufacturers to participate in the slightly different from previous years, more manufacturers began to join the campaign to ridicule the new iphone this year. With the help of the iphone obtained not only Samsung, HTC, but also including Durex, Haagen-Dazs, such as life products manufacturers. From Apple's invitation to the end of August and the release of the new iphone in early September, Durex released 3 tweets related to the iphone 6. 3 micro-Blogs on the Apple website and the iphone 6 were interpreted to modify the theme for the promotion of their own products. The same thing with Haagen-Dazs. When the iphone 6 was released, Apple's China website bigger the iphone 6Bigger than, and Haagen-Dazs released a large, sweet microblog to promote its new green tea flavored ice cream. Occasion propaganda of Sony and the charm of course, using the iphone 6 to promote their own number of mobile phone manufacturers are still the most. Most manufacturers update the company's product line before the iphone 6 is released, and it is no doubt that it will have a good communication effect with the iphone obtained. Sony, the charm of the family also fancy the iphone 6Bigger than bigger slogan, respectively, on its basis for deduction. Sony revised the slogan to decoupled than bigger, while hinting that the new flagship mobile phone Xperia Z3 attention to detail, while the charm changed the slogan to bigger and decoupled, and posted a publicity picture of the MX4 released in September on Weibo. HTC and Samsung's aggressive marketing are different from those of Sony and the charm, and the marketing programs of HTC and Sanxingdui are highly offensive. The two companies ' ads are full of intense irony about Apple and iphone 6. Shortly after the IPhone 6 launch, HTC posted a contrasting photo on Twitter. On the left is a mosaic of the iphone 6, and on the right is HTC's one M8, unveiled this April. In the tweets, HTC writes a bigger screen, better performance, and elegant design, and welcome to the party, with the iphone 6 design coming along. Samsung's cynicism is more straightforward. The day after Apple's launch, Samsung quoted Steve Jobs's words on Twitter as no one would buy a big-screen phone to taunt Apple's inconsistent. Shortly thereafter, Samsung launched 6 video clips of the new iphone 6 and AppleWatch smart watch, while at the end of the video to promote their own new Galaxy Note 4 tablet phone and Gear S smart watch. Behind occasion Marketing: The iphone's influence is growing. More and more companies are getting hot on the topic of the new iphone, which is proving an embarrassing thing: the iphone has become more powerful and is constantly overtaking other vendors. On the eve of the September 8 Apple release, the iphone 6 on Google (Weibo) the United States search keywords first, after the launch, the iphone 6, iphone 6 Plus and Apple Watch also boarded the Twitter hot Topic list. The Apple store became the most searched word for Google in Hong Kong on September 12, as the company's Hong Kong website opened the iphone 6 and iphone 6 Plus bookings. Even more surprising, in the September 12 Google Hong Kong hot search vocabulary, the top ten keywords are related to Apple and the iphone 6. In this context, no one will overlook a propaganda platform with such a huge impact-even on the shoulders of giants.