Take stock of companies that have been replaced by new electronic products.
Source: Internet
Author: User
KeywordsNokia Yahoo it consumer
According to foreign media eweek related reports listed in the top ten of the fall of it consumer electronics companies, Nokia, BlackBerry, Microsoft are on the list.
In fact, the world is changing all the time, and so is the technology age. because these new products are more capable of satisfying people's multiple needs, The technology products and services that dominated the entire era are now left silently and replaced by new products. Companies like Apple and Samsung, which are adapting to the times, are the big winners nowadays. And those who can not adapt to the development of the times of the company are either eaten away by competitors, closure, or reluctantly adjust their operating time, search for the best selling point, so that it can attract customers and profitability to make shareholders happy. This article is mainly to explain those who have not found their best selling point of the company, for them, attracting customers has become a big problem. Consumer groups, whether personal or corporate, are looking for products that are different from those of the past. However, a lot of facts show that some companies do not seem to know much about the needs of consumers, and what measures to take and turn the situation. eWEEK a ranking on this point to see why these previously good companies are now in trouble.
1. Nokia
Nokia, once the world's largest handset maker, has a strong profitability. Today, Samsung has replaced Nokia's position. and Nokia Lumia series phones in the smartphone market has not been favored by consumers. Nokia said it wanted to reverse the situation with Windows Phone 8. Although the game has just begun, Nokia has not shown signs of recovery so far. Although Nokia has been selling well in Asian markets, it is hard to foresee that the company will survive in the market.
2.RIM (Motion)
Rim was once thought to be the most influential smartphone maker. But after the iphone came out in 2007, everything changed. RIM's products are no longer favored by consumers because the company is also clinging to physical buttons, small-inch screens and low standard software. If the upcoming BlackBerry 10 cannot turn the tide and change the BlackBerry's intrinsic pattern, rim will probably fall into the abyss.
3. yahoo
Yahoo's development in the Internet is undergoing an unprecedented period of hardship. Yahoo's search business has been a history since Microsoft's Bing search engine began to prop up Yahoo's search business. and Yahoo's advertising business is also far behind Google. Unless Marissa Mayer, Yahoo's CEO, has some ground-breaking moves, it's hard to foresee a comeback for Yahoo.
4. microsoft
Microsoft may still be able to maintain a more than 1 billion dollar profit level, but without Office Office software, windows and Xbox360, it's hard to see what other ways Microsoft really attracts users. Microsoft's first foray into the tablet market was not ideal, and its smartphone platform was a lot worse than Android and iOS. And in terms of Internet development, Microsoft seems to be always chasing Google's pace. When will Microsoft realize what it needs and then try to innovate in a competitive marketplace?
5. Cisco
Cisco's strategy of trying to attract users in its home market has failed. The company sells camcorders and VCRs for television companies. Now Cisco has changed its business model to refocus its efforts on core networks and communication facilities. But it remains to be seen whether the strategic change will make it possible for Cisco to regain its best position in such a fiercely competitive market.
6. Diarrhea (Barnes & Noble)
Diarrhea has joined the E-book reader and tablet computer market in the hope of competing with Amazon's Kindle and Kindle Fire. But it is increasingly clear to us that diarrhea's dreams will not come true. Amazon not only provides high-quality products, but also has advanced marketing strategies and online sales platform--amazon.com--help Amazon promote its products. It seems the time has come for diarrhea to change its strategy.
7. Sony
Sony has experienced serious unrest in recent years. The company has seen a freefall in its high-definition television business, and its mobile phone business has lost its former foothold. Under the control of new CEO Hirai Kazuo Hirai, many Sony executives have been replaced. The new CEO says the better future is waiting for Sony, but it is probably thanks to a big cut in layoffs and the company's focus on the new market positioning of mobile phones, digital images and games. A husband's bet, right? It has yet to be tested by the market.
8. Panasonic
Panasonic has 88 business units. Half of those departments were unable to achieve 5% per cent operating profit margins and 2% per cent were losing money. For the future, Panasonic hopes to cut more than 10,000 employees, before 36,000 employees have left the company. Why would a massive layoff happen? The company's consumer sector is on the verge of bankruptcy and its corporate services have been missed. It's a perfect storm for Panasonic, and the dilemma for Panasonic is getting tougher.
9. Sharp
Sharp is another Japanese company that has failed to keep up with the pace of the times. According to Sharp's data, the company's many core businesses, including in the medical industry and the imaging industry are down. Sharp's TV business was even more moribund and owed huge sums of debt. To make things worse, Sharp's troubles are likely to be just beginning.
10. Motorola
If it hadn't been for Google to buy Motorola's handset manufacturing unit for 12.5 billion dollars, Motorola could now be unaccounted for. The company's marketing strategy does not seem to capture the attention of consumers, though the product looks fine. Moreover, Motorola has not been able to find the secret to making Samsung so successful in the Android Market. So far, only one thing Motorola has done is to add more trouble to itself and even to Google.
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