Taking a hospital website as an example to explain the optimization of dream system in the station

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The recent induction of a hospital in Linyi, because its website are Baidu down the right, so made a new station. Do a new station is out of several considerations: first, the right to drop the weight of the hospital site is difficult to restore weights; second, the site has recently been revised, sites found Baidu included very confusing. Because there is not too contact with the dream system, so in the station to optimize or learn a lot of things, good things can not be exclusive, so share out for beginners reference.

First, the Site directory optimization

My new station is using the old station data, in order to avoid and the original station too similar, so the first step I have adjusted the site directory. Site Directory changes in the dream system can be completed in the background; if there is a link to the original directory in the template, you can use Dreamweaver to open the template for bulk lookup substitution. If it is a new station, the first step in the optimization of the station, should also be considered the structure of the site, including the site is to use the form of all the directory to do or to use the two-level domain name, the site directory how to design. Baidu on the site's directory or more attention, and good directory structure is also conducive to spiders crawl and weight accumulation. Take this site as an example, the site column directory is used in the form of pinyin, the column has two levels of classification, so the content page is all placed in the/zixun/directory. If the column does not have level two classification, the content page in each column directory, is also a good choice.

Second, the site list page title changes

The template with the Dream, the list page title is not very reasonable. such as gynecological channel painless abortion channel list page titled "Gynecological/Painless abortion/", and for optimization, we would like to see the title is "Painless Abortion/gynecology/". In this case, you can do this by modifying the code for the header in the template. The specific method please Baidu.

Third, the site within the chain to add

Reasonable site within the chain can increase the user experience, but also to increase the spider crawl surface is an important means. When I do this site to increase the inner chain is a little confused, do not know how to add. Later, I was using column name as a key word, column address as a link to add the inner chain. In this way, it is beneficial to the user to read the experience, but also for each column weight accumulation.

The addition of the picture Alt attribute in the article

The picture alt attribute in this article is often a neglected issue, but it is an important detail. The site data contains a large number of pictures, and the ATL attribute has not been added before. On this issue, I took a bulk replacement article title as a picture Alt attribute method. Specific methods can be Baidu.

These are some of the most recent experiences in touching a dream summary. The fact that the station optimization is still useful, the site online 5 days, Google has included more than 50. This is a good start.

Finally, we must say that the above is only the technical station optimization, to really do a good job in the station optimization, but also need to work more on the content of the article, and constantly improve the user experience.

This article by Linyi Union Hospital http://www.linyixiehe.com/Original, reprint please indicate the source.