Taking Phoenix as an example talking about how to better stick users in information site

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With the continuous upgrading of search engine algorithms, we can find that the algorithm to more value in the direction of optimization in the station, the reason is very simple no matter how powerful your chain, no matter how high the number of your collection, if your station settings can not meet the needs of visitors, can not make visitors satisfied, even if the optimization can not retain the user. This is particularly important in information-type sites. Today, the author with the help of the current Phoenix is widely understood, talking about information about how the site through a number of details to better sticky users.

First, the homepage slides the setting

Anyone who has the basics of SEO should be aware that slides need to be used in Flash or JavaScript, which is not friendly to search engines. And I think that everything has pros and cons, the key is how you look at it. For the user experience, slides are a good choice to attract users, and for our information-type site, pictures are essential, if we can use the slide to attract users, will achieve good results. So what do we need to pay attention to when using slides? slides do not pursue the big, appropriate, many people think that the information class site slides to be big enough, in fact, small slides can also attract users of the eyeball, such as the picture of the Phoenix home slide Picture this:

Short and concise slides not only can be very good to attract the user's eyeball, but also not because of the large picture and affect the speed of the site, resulting in the loss of the candle. And if you look closely at the pictures on the Phoenix slides, you'll find that the image above is some very eye-catching pictures and titles, as an information site, not all you need to get a slide to attract visitors to the eye, how to choose the picture is more crucial.

Create a separate topic page for hot information

News events are often not just one, but consist of a series of antecedents and consequences. News events have a timeline that covers the cause, development, and end of time. How to concatenate these related news events will affect the visitor's access to more in-depth, so we can see how Phoenix deals with a series of related news, as shown in the following figure

We can see that Phoenix will create a topic page for a single, hot event. So how to set the structure of the topic page? I think the theme page design concept is clear and concise. Let's take a look at the design structure of the Phoenix topic page, we can divide the pages in the above image into three structures, 1: The Timeline of news events, and record news events from the current events to the latest. 2: Important News of the topic, this part mainly records the key news of news event, let the user understand the main development of news quickly. 3: Multimedia format to show the key to the news, the integration of video image information, provide users concerned about the relevant multimedia information.

Iii. deepening the classification of navigation

Everyone's preferences for news information are different, such as the author is a shareholder, want to know the latest U.S. stock information, then how to let the author to the fastest speed to find the U.S. Stock Information column will be related to your site can retain users. So let's take a look at the Phoenix navigation categories, as shown in the following figure

We can see that as long as the author through the home page classification navigation into the Financial column, you can easily enter the U.S. stock related information page content. So convenient and intimate navigation design is the author has always chosen Phoenix one of the key reasons.

As the old saying goes: A mouse excrement destroys the porridge, in the station optimizes, a detail does not pay attention or the processing improper will engine user's unnecessary loss. In today's highly competitive internet environment is not that you can stick to the user, I think, as long as the details to achieve the ultimate can do very good sticky users. This article by the Weight loss drug list http://www.tooou.com/original, A5 starting, reproduced please retain the source.