Talk about how to promote on social networking sites

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Social networking site is a hot spot, the use of social networking sites has become a new subject of webmaster, here the author of some of their own in the social network (such as everyone, happy, watercress, etc.) to promote the summary of some social networking site to promote the experience and share.

1 Determine the promotion target

First of all to determine your promotional goals, is Word-of-mouth propaganda, or web promotion, or product purchase, the goal can be simple and complex, but must be practical and feasible.

2 Promotion content: Fresh, interesting, useful content

The main problem with promoting content on social networking sites is that readers are not considered this kind of hard push in the social networking site is not feasible, we promote content to try to do content novel, language fun, vivid, do not direct advertising, but to provide readers with useful content, advertising and product publicity as far as possible hidden and packaged.

3 Optimize the target website: High quality, innovation, good design, convenience

After attracting our readers to our target page, at this point to let the reader really take action-whether it is to continue to browse the Web, or register, read, buy products, first of all, we have to do the target site, in the template design, Web site response speed, browser compatibility, site usability and so on details must be under the full effort, In order to improve the conversion rate

4 release, promotion

This time need to use one or more accounts, promotional channels to promote our content and page, in school, happy, Douban, Meager, QQ Group, blog and so on a number of sites to promote our content, strive in the shortest possible time to maximize the spread of our content page.

5 Monitoring and timely feedback

Through the flow monitoring software and webmaster tools and other software to monitor the source of traffic and the behavior of visitors on the site in time to optimize our website and promotion methods, timely collection of comments, opinions, active and netizens interactive communication, for further promotion to do optimization and planning.

Do this five steps, I believe you have a lot of social networking site promotion and experience, this time may wish to webmaster Network and webmaster to share your experience in social networking site promotion Oh, but also welcome you to stand friends for this comment criticism and discussion, if reproduced, Remember to indicate the source is the 2010 Cool Network of Excellence bestseller Net Http://ks9.net.cn/catalog.asp?cate=8. The Promotion of social networking site itself is also a new subject, I believe webmaster will find a new source of wealth in this area.