Exchange links is our optimization site, maintain the site often to do things, we all know that this is to improve the weight of the site and ranking, but you have not thought and some of the site with traps to exchange links often is not worth the candle. The following according to my own experience to say a few common links to the link trap for reference.
1. Do not make links with the garbage station. We all know that the garbage station is a collection of content by a large number of pieces, is to make short-term quick money to do, they in order to get good rankings in short will continue to do friendship links. Garbage station seems to have a huge amount of, but only a false impression, once the search engine found that the garbage station, will directly down the right or even K station. The garbage station itself out of the chain, you and it exchange links also get no weight, and it will be punished when you, so this station must not exchange links with it.
2. Do not and the high weight of the site to do internal page links. We and the high weight of the site exchange links, often meet the requirements of their own website home page with his site to do the link, the reason is their own site PR low or less IP. The link to this condition must not accept, because it is very uneconomical. In many pages of the site is the highest weight of the page, and only the high weight of the page to export the link to have value, and relative, the inner page does not have any weight, and the internal page Exchange link is only equivalent to a one-way link to others.
3. Do not cross links with the site. Many people may not understand what is a cross link, for example, the other side requires you to link to one of his new stations, while in exchange, his a high weight site also one-way link to your site. I sound very cost-effective, there is a high weight site with the belt is not very good. Yes, it's a bargain, if he's just doing the link with you alone. In fact, he to a lot of webmaster also make this transaction, you can now guess his high Weight site Single wizard out hundreds of links, the weight of one-way links you can be divided into how much it!
4. Do not and sprinkle small means of the site to do friendship links. Here's a small means to exchange links when the other side of the deception used, such as the use of the IFRAME framework, JS calls, nofollow tags, in the robots to do restrictions, etc., these techniques are often overlooked by search engines. Play a link to cheat, these stationmaster quite abhorrent. We can only be more careful with this kind of website in case of being cheated.
Friendship links would have been a mutually beneficial thing, a lot of people have been using ulterior motives, we should be vigilant, do not and these sites do link.
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