Talk about: The experience of optimizing soft paper

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Think of myself in the business, the concept of Web site optimization does not have a very clear understanding of the needs of the work of the line, in a daze to do this line. And for no website optimization experience, I do the most thing is to write articles. It can be said that in the Web site optimization in this line, although the industry has a more detailed division of labor, but in the absence of a better understanding of the industry structure, writing article is also a good development. In this period of time, I am afraid to write more articles than before doing the work to write more, have to admit, in the work of the article, most of the soft text.

First explain what is soft, soft text is a propaganda article, and in which the propaganda way through the potential language to describe, soft text looks like the general prose no big difference, and soft story form of the structure is stronger, more readable. General readers prefer to read soft, usually soft text after reading will find that the original soft text to convey the center is in the promotion of XX website or xx products, this time readers will suddenly realize. and write a good soft wen will let the reader after reading will be the soft Wen said propaganda things to pay attention to, and feel at least after reading this soft Wen also has the promotion of literature. Relative to write a bad soft wen, the reader thinks that waste their time beyond the harvest, no benefit to anyone.

Back to their work, soft wen many times will have different effects, and soft text is similar to the radio ads, in a dialogue after the advertising to sell things. and optimization of soft text, although it is for XX website or XX merchandise publicity, in search engines are included, will relate to the article in the keyword and a traffic word. For example, I want to promote the product of water purifier, I wrote in an article about drinking water, the middle will add my key words "water purifier", such as: "In daily life, ' water purifier ' can filter the harmful substances in the water, and the market's ' water purifier ' in the process of filtering water is used ... and relative to the ordinary ' water purifier ' to use carbon dioxide ' water purifier ' water purification capacity is stronger ... "in the above a paragraph of four times the keyword, such a soft keyword density will determine the inclusion of the article.

And in a brief discussion of Soft Wen is included, the article is included, this is as a seoer the most fundamental purpose, the site of the article is included more, it shows that your site through the search engine by others know the probability is higher ...

Perhaps there are a lot of different kinds of advertising has been deep into the broad masses of the people's vision, hard ads tend to be in a very short period of drama, this is only for the traditional advertising above. And now for the optimization of the soft text, more like to see the same as ordinary articles to look at it. Write good soft wen, you will sigh how it will be the content of the publicity is naturally added to the article, inadvertently you have to the article to publicize things to pay attention to.

Now soft writers are regarded as a kind of literature, because the author is also the relationship between writing soft, in fact, writing Soft Wen is able to exercise a person's writing level, in how you conceive the content of the process, you have to understand to carry out the specific content of things and a long-term development direction, a thing characteristics, Just propaganda things to do these aspects of work, for how to add propaganda content to the article, this is a very embodiment of the author of the literature level of the foundation. At this point, the soft writing usually to consider the content of the article is not able to make most people accept; Read the article is not willing to this article from the end to read, after reading the article can not be able to publicize the content of the attention, readers will not be for you to carry out two promotion and so on ...

And I have seen a lot of soft text, there is the most unbearable is a typo in the article, although it is clear that the article is written with a computer, in the case of typing will be able to understand the typo, the probability of a typo is much higher than the chance to write with pen. And this situation as a professional article author is absolutely to avoid, do not think one or two typos will not affect the content of the article. As a very detailed part, typos are absolutely not good for readers.

On the one hand, optimization is not as difficult as it is, at least I think optimization is simpler than making a huge system. The most direct purpose of the soft text is simply to tell the reader about some aspect of the information, so that readers can use the most intuitive way to obtain information.

Whether from the Internet or the reality of society, everything is always around this person to carry out, the website optimization is the same, timely information in the network, and how to be advanced in time science and technology, has always been for human services. The purpose of optimization, ultimately, is simply to serve the people.