Talk about the new website lets the spider collect the method faster

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Often heard some friends said that the new station included difficulties, the author of this deep experience, after all, the author in daily work, often need to be a new site optimization to the home page even the forefront of the position, and thus has some small actual combat experience.

So what should we do to make the spider come and fall in love with our new station? This need to have some skills, the author on this issue simple to talk about their own commonly used to make spiders fall in love with the new station method.

One, the station group transfer weights and attract spiders

I believe many friends have heard the concept of "station group", that is, to make a lot of web sites, and then through these sites to pass weights to each other. To know, use the white hat way to optimize the level two domain name Web site, to make the site appear ranked, as long as Ken insisted that it is not difficult, after all, two domain name than the two level of the weight of the directory is higher, after the top-level domain, for keyword optimization is very helpful, as long as our web server enough to deal with, So get a bunch of two-level domain name sites to optimize the site can be a keyword to make a good ranking.

But in the building process of the station group, the author often encounters the establishment of a new site, that is, after the two-level domain name site has just opened, although immediately after the spider seconds, but this two-level domain name site updated in the article in a long period of time are not included and released. Then this two-level domain name points to the key words are also missing, at this time, how should we do, can the two-level domain name of the updated content as soon as possible to include and release it?

II. Regular Update articles

Although it is a cliché, but this problem can not be ignored, but also the most important, to know that the site is operating on its own content. So if the search engine has not released the article, whether it shows that the rankings of this site is no trace? When we site, although only see the homepage of this site, but as long as we can adhere to the regular update of the article, then we can let Baidu indexed, with the increasing number of indexes, even if the updated articles are not released, but those indexed by the article can still pass weight to the homepage of the website. Over time, the ranking of the two-level site will gradually appear and slowly climb, at this time to enter the key words of the home even better ranking will be within reach.

Have a friend has consulted the author, whether the article updates more, ranking to upgrade faster? The author gave a positive answer, but there is a prerequisite, that is, the updated article must have a certain quality, and can not be collected articles, although the collection of things in the initial period will still be included as an index, but whenever the Baidu big update or conversion method, These collected articles are often victims, often disappearing without a trace. In the author's practice, I found that a strong original two-level domain name Web site and a collection of two-level domain name site, the former in the face of the storm often ranked more determined, and even appeared in others Guikulanghao when the site rankings quietly rose, so I think the regular update station article, Writing more appropriate target consumers to read the data, in the optimization of the effect is obvious, so it is more important.

Iii. analyzing the reading habits of the target consumers

Do site SEO technology is very important, but the idea of planning more important, I think SEO more emphasis on planning thinking, technology can be in practice, but the thinking of planning is different, need to combine a variety of knowledge, but also to the creative requirements. We often say the user experience in the optimization, so what is the user experience? In fact, it is the website's target consumers ' reading habits and interests, so long as you can grasp what these people want, then the user experience will improve accordingly. For example, the consumer group we are facing is a group of students, and the site has always promoted some students can not afford products, then these consumers are naturally not interested in the content of the site, the bounce rate will also be improved. At this point, we need to target the consumption habits of these consumers, to do something to cater to their ideas. Consumers love what to give, to coax them properly, the site bounce rate will naturally drop, Baidu spider more trust, the content of the site will be more quickly included to help.

Of course, the user experience also includes the opening speed of the Web site, Web page is clean, generous and other factors, so we optimize the site, we need to combine a wide range of knowledge, after all, only when we can really understand their own site construction, can put themselves in the consumer's perspective to consider the problem, and then can enhance the overall level of the site, Let the target consumer in the site's stay time to increase, the bounce rate from 100% gradually down to 70%, which is also helpful for the collection of new stations.

Iv. spreading the work well outside the chain

In addition to attracting consumers to the door, we also need to make appropriate promotion of the site, let others know what the site is doing, what products or services for them to solve the problem. As long as the promotion work well, not only can attract accurate flow, but also can promote spiders crawl and included, so this work is very important.

So how do we promote? In fact, the chain is very meaningful, so we can not just mechanically to release the chain, but to understand the role of these chains.

1, outside the chain is a quality article push

According to the search engine original idea, because has the high quality content only then causes people's active dissemination, in order to respect the copyright, then the reprint carries out the chain also to publish. However, our world is not perfect, not everyone's ideological realm is so lofty, especially when it comes to interests, many things changed. A variety of plagiarism will emerge, many people openly to the other people's article as their own use, and even false original is not willing to do, directly copy sticky paste, the Web site to modify their own. What's more, a good article cut off the end of the Sibuxiang, become a ... This originally wanted to disseminate quality articles, even because of the interests of the cause of deformation, so Baidu's crackdown on the external chain, it also shows that Baidu has been unbearable for such behavior.

Therefore, the author in this building, I hope that still carry out the work of the external chain of friends, please change this thinking, this set of production of garbage outside the chain will only make way more narrow, not only wasted your youth, but also for you to do optimization work without any accumulation, not worth it!

2, outside the chain can attract flow, attract spiders

A good article, not only can cause the reader to resonate, but also can attract them to the website. At the same time, a good outside the chain, can let the target consumer understand this website to undertake the work is what, this product is suitable oneself, therefore, the outer chain does well can attract the accurate flow.

In addition, the active spread of the chain, you can also let the spider back to your website, and many of the site is still not included in the article to "eat" down, thereby enhancing the overall weight of the site, so the chain for the spider's guidance is very important.

3, the release of the chain does not seek much but the good

A high quality outside the chain, can be compared to hundreds of garbage outside the chain effect better, because the spider crawling IP is limited, it will only climb to those who make it easy to crawl places. For example, in a forum site to publish a post, and then this post there are a lot of links in the address, such a chain effect and a regular rules only leave a link to the post, which is more popular with spiders? The answer is the latter. The same reason, we can go to high popularity of the Web site submissions, such as A5 Webmaster Network and webmaster home, such as the top webmaster Web site, as long as the successful submission will inevitably trigger a large number of reprint, for the new station optimization will bring all kinds of benefits.

As long as we carefully build the chain and update the article, it is easy to find in the website statistics software, often have a number of spiders and even the IP address sticky on their own web site, constantly crawling various pages. When you have such a spider on your website, you will be motivated to make your site a better one, and your enthusiasm will improve.

V. SMO (Social media optimization, Social Media Optimization) need to be synchronized

In addition to the regular updating of the article and the spread of the chain outside, now there is one more important thing is the construction of SMO.

News source resources for a site is very important, because it can make the site for people to understand, but also can stay very high quality of the outside chain resources.

A variety of sharing projects are also critical, such as in the micro-letter Circle reproduced website articles, as well as a variety of SNS community reproduced web articles, and so on, although these resources may not be allowed to stay outside the chain, but as long as the content of the site to spread out, for the site brand building is very

Comments on marketing, for many O2O site is very practical, if you want to achieve consumer closed-loop needs consumers from the line to the line, and then back to the line of such an effective closed-loop transmission, so that the resources of consumers exactly fall in the control of the site, then the comments on marketing is a very important closed-loop construction means. For example, some of the information about the Web site, if the retention of a large number of comments, at this time not only can use these reviews to attract more consumer attention, but also can promote the consumer's own UGC (user generated content), to achieve user production content. Through such a cycle mode, not only let the site constantly add a lot of comments on the page, but also can use these cumulative pages to promote consumer concern and trust, and finally make spiders crawl and included more convenient.

Vi. Summary

New station construction process, often have a Baidu audit period, this time let a lot of webmaster friends feel very the one hand to deal with the pressure of the boss, on the other hand, also look at Baidu's complexion, so often hope that the new station can be successfully included, smoothly appear ranking. In order to allow you to take charge of the new station of the webmaster friends can quickly through this difficult period, the author of their own construction of the two-class domain name station group used to speed up the spider collection of new site methods to share, I hope you can bring inspiration and help to friends, thank you.