Talk about the promotion of the event site this thing

Source: Internet
Author: User
Keywords Internet marketing network promotion
Tags activity content core content different find how to integrate internet

Activity site, as the name suggests is the activity of the site. There are many activities on these websites, some may be activities organized by the site itself, some may be members' activities posted on their website, and some may be a collection of activities that integrate multiple activities websites into one website . Anyway, the same thing about these sites is activity. So how to promote it for the activities of the site, here are a few points:

A good activity is to promote the success of half

First of all, we must understand that activity is the core content of the website. Therefore, good and quality activities will make a good website. What is good is what everyone is interested in and willing to participate in to retain the user's activities. Take the rest of the network, the activities of the site a lot of activities, both good and bad, but its WeChat public platform every day will pick out 4 to 5 more quality activities pushed to the user. Some activities are hyped by the title party, glitz, and event references, but finding the real sign up is totally different. Some people may say that this is not related to the site thing, this is the sponsor of the event did not complete its work. But the two really do not matter, like you often buy fakes in the supermarket, you will blame the supermarket does not strictly implement the monitoring indicators will not go to accuse producers of fake people. The user has participated in several activities on your website, but each time the activity is unsatisfactory, he will give up using your website. Therefore, a good activity must be the basis for the promotion of an activity website. With a solid foundation, you can feel comfortable adding support.

Campaign momentum, go out

One way to promote a site is to use the better activities on the site to create momentum. To promote good activities out first, so that everyone knows there is such an event, to attract everyone to come to participate, accumulate popularity for the site. There are many ways to promote the activities. Weibo, WeChat, All-in-one schools, SMS e-mail, should also pay attention to different methods for different target groups. For example, for the activities of the elderly, it should be heavily promoted offline, select a few communities, to the elderly activity center, or the morning and evening park, square. The elderly have very few ways of entertainment and leisure, so they are very much used by the way of attracting towels and daily necessities. For those students who are going to college, they should find microblogs in their schools, people, circles, Buckle group fashion more fashion. Therefore, remember promotion website is promotion activities, promotion activities is to find good activities, to promote it.

Post-maintenance, the other half of success

Event finished, the story has not finished yet. Post-maintenance is very important, otherwise the previous efforts are fought. From time to time about everyone out to participate in the second activities, regularly to the crowd before the event to promote new fun and fun activities, to encourage mutual interaction between the people. The power of word-of-mouth marketing is powerful, word of mouth, we all know your website, find activities here is a habit here. In addition, the website should constantly come up with new ideas, combined with social hot spots, people's lives to make changes, the so-called we do not like a layer of constant innovation will keep the old users, attract new users.

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