Talk about the visitor experience optimization How to put the strength in the blade

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

For most of the grassroots webmaster in the site optimization rankings and the maintenance of the visitor experience will certainly encounter a certain conflict, often for good rankings to sacrifice a certain degree of visitor experience, on this earlier a lot of webmaster desperately use some illegal means to promote rankings. We see in 2013 with the change of Baidu algorithm to upgrade, for example, the Green Luo algorithm and second generation, pomegranate algorithm extremely second generation, original spark program and so on the algorithm is continuously, these algorithms are in for these ignore the visitor experience webmaster to dial the disorderly founder, tells them to realize the visitor experience degree and the website SEO essence is consistent.

From the upgrade of these algorithms we know that the development direction of SEO is also to enhance the site visitors experience as the core, and to truly achieve the optimization of the visitors experience degree we need to further study the psychology of visitors, so that the need to master the needs of visitors, and then from the needs of visitors to optimize the site, to the strength of the blade.

Tap the potential needs of visitors

The real needs of visitors are key information to help with the optimization of the visitor experience, we analyze the needs of visitors in addition to the direction of the visitor group to analyze, we can also go to the use of our competitors, from competitors to analyze their website and competitors, and we also can not blindly imitate, We want to achieve with these competitors there is a benign differentiation, so that the site's target visitors have a clearer distinction, after all, visitors do not like the ordinary full street things. At the same time we need to focus on the potential of the visitors group to promote, so that visitors have a more comprehensive understanding, so as to open up the experience of the visitors, the creation of their own unique online word-of-mouth.

You need to learn to dispel the doubts of visitors

The purpose of the website operation is to realize the profit, especially is the electric business site, the ultimate goal is to achieve the conversion rate of visitors, but the visitors before the transformation, most of the situation will be our site doubts, this is a normal line. So for our site how to reduce the visitors to the site of distrust? This is actually the core of website optimization. The author believes that we put more security trademarks on the Internet than through the content construction optimization to have the effect. Site content building is the key to eliminating the mistrust of visitors, write content to fully focus on the psychological distrust of visitors, products or services may be the question of a full range of analysis, can rely on other consumer evaluation, social authoritative media evaluation, plus original content, which can make our visitors more convincing , it can also make the search engine more convinced of our content.

Online Word-of-mouth optimization Strategy

On the Internet people pay more attention to the online Word-of-mouth effect, that is, online Word-of-mouth this intangible assets in the Internet environment will become more obvious, so in the operation to optimize our site at the same time to pay attention to online Word-of-mouth optimization strategy, this is a long-term process, but the effect is the most effective and long-term, If your site can be in a lot of brand sites by the Word-of-mouth spread of visitors, then your site can be very good to get rid of the search engine dependencies, and your target visitors will be more trust you.

For our site to truly achieve the optimization of the visitor experience degree we first need to further study the psychology of visitors, so that the need to master the needs of visitors, and then from the needs of visitors to optimize the site, to the strength of the blade. This will make your visitors experience optimization more efficient. The above is from Shenzhen Hong Kong and the United States Medical Beauty Hospital http://www.360meili.com/Several personal views, reproduced please retain the source.