Entrepreneurship has just a year, now is my second venture, the last is 07-09, doing SNS and e-commerce, always think that in the end will win, so I have been working hard to persevere. It is estimated that even married now still insisted. Later found out, thanks to get married. I do is open source SNS software, always think it will be like Discuz, replace the "outdated BBS" in the market segment, and now I know that before is really the bottom of the frog, nothing to the outside world. We are now focused on the production of mobile phone card games, entrepreneurship more than a dozen people, the team foundation fairly good, and now has grown to more than 20 people.
Finishing a year of entrepreneurial experience, although not toss known, but no right or wrong, you can share with entrepreneurs.
First, often look at the market direction
With the first lesson, the second time you start to pay special attention to the market, you want to pick the explosive explosive, the industry from the recent cut. At that time, I was still in Japan, and I thought that I'd like to travel the best. Picked two great game development company each simmer for a year, when the last venture is still very authentic to take away the old club a little bit. During this period, I often write something like analysis of market information, long-term adherence, and then suddenly found myself on the market "well known." At that time I was like a "spy" like, often to find out the data of various companies, listed companies insist on their earnings, the industry is so big, as long as people are positive, widen contacts, talk more with their peers, see the news , It is quite tenuous. Long-term tracking of the company's revenue status, you feel the pulse of their grasp, think more about the reasons for their product set their own direction when the reference system more.
Two suggestions:
① widening contacts. Can not ignore the company's "informant", business development, programmers, art, etc., are resources. Take part in the gathering of channels, especially the large conference in the field, Shanghai, Chengdu, although each run is a lot of Peking Man, but with a taxi, live together, what can we do with friends , More than participating in the meeting in Beijing for a business card much stronger.
② good weibo. This is a place to find someone, looking for a period of time to pay attention to what you get people, talent, investment banks, peers, the media. Weibo also can find very reliable information, willing to tell the truth, to share data or a lot of people. Can not dive, write more, engage in a self-media, share some of the so-called dry goods, the game industry has no enemy, strive to be a person who can seize the right to speak in the industry, such as writing something "we do everything for the player to consider" Like the spell. Speaking in the industry is really point, so mixed.
Second, always think of how to find money
"Mentors" usually do not advise start-ups to vote for proposals. However, as a reeling entrepreneur, did not start what resources, do not know "Lei Jun's friends," then you can only cast a full network. Weibo a lot of investment managers, the voice is not large, but to pay one is a, they smell the atmosphere of the industry, to get several partner level to get "friends." Often write a "thought report", do not try to convince them, they all think it very understand. Partner know you for 1, 2 years, find you are still alive, the possibility of temptation to you relatively large.
Third, persevere in learning
Fire games have special places, more play, light people can not speak, perspectives and experiences lead to different conclusions will be different. Many teams, a fixed weekly open learning, long-term carry on, the team obsessed with the game art, programmers have become planning. Can not grasp others on their own, to put pressure on yourself - you say do not understand, but also how to shoot the program. You are not planning, you have to be an operator or customer service. As a boss, you have to understand these, people run out of light you can do it yourself, and so Ye Hao hold live.
And then good planning, his vision and cost control is not as good as you, do not believe in others, of course, you have to pretend to be like people, you can always pat on the shoulders of the main policy, said: "This thing to you "But you have to find an opportunity to say to him:" How do you see this game in this place? "The more examples you have, the more persuasive and the theory is empty.
Two suggestions:
① play more games. Writing can be formed to write out, the language well organized in advance meeting is not stuttering.
② copy. I specifically mean that the team has just started card games, so many types, you basically do not have to innovate. The first time you do, be sure to copy it intact, so as to ensure the fastest implementation, or you have to spend a lot of time meeting. It's more important to have a well-established team in the beginning than to be your "ideal game" up. Ideas tend to be good at first, but difficult to implement. Someone has to ask, "Why do I have to play so many games if I copy it?" You can not copy a copy of the game without copying it. Of course, then you can pick a suitable time "micro-innovation" look.
Fourth, maintain optimism
It is normal for someone in the team to have negative emotions and negative emotions. You have to control the spread of this emotion. First you can not be pessimistic and can not blame others. Optimism makes people active, lets you think hard about problems, and if your mind becomes lazy, your company is almost finished; optimism can make people hardworking, dumping the company a rubbish, sweeping the ground, you can think of exercise The body, the employee to be a model, or just want to put on a hard-working person, which is also a way to optimistically think about the problem. Body lazy will make your head become lazy, there are really scientific basis, the conditions persist to go to the gym or run, the more optimistic the more exercise, because you will think life actually extended, self-suggestion: you do everything is meaningful. Optimistic, hardworking, thinking hard, these three are complementary.
Two suggestions:
① clean up your environment, such as health, miscellaneous things. Ranking priority, such as important e-mail immediately get back, do not accumulate work. Mood, people are easy to be optimistic.
② adhere to exercise, this is your optimistic hardware conditions.