Talking about four kinds of analysis that you must master as stationmaster

Source: Internet
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Do optimization work from graduation to now has been nearly a year, usually like to webmaster network to see some optimization of the article, in which also learned a lot of just. Throughout the year, I have always thought that as an optimization work is a gradual and gradual work, the process requires you to continue to observe, analyze and adjust. After the development of our optimization strategy more experience to try, after a period of time we need to stop to see how the effect, to have a better direction. The following author will be in the process we need to master four kinds of analysis and we share.

One: Analyze the structure of the site from your long tail keyword

Long tail keywords and keywords compared with the advantages of easy to optimize rankings, but also for our site to bring some objective flow. At the same time, we can find some problems in our site through long tail keywords. For example, for example, your site contains a large number of long tail keywords, but through the content page in the flow is not a lot, that can be analyzed the reason for this problem is ten to one because of the site's structural problems, especially the structure of the content page, Because your article is included in the number of high to a certain extent we can say that your site weight is good, so next you should focus on the site's internal structure optimization.

Second: From the background data statistics analysis and promotion

  

Site promotion After a period of time will generally have a good flow, this time through the background statistics can get some very interesting data, such as you use the main promotion of the site to bring the flow is very limited, and the other auxiliary means to bring the flow is relatively high, Then you should know the appropriate direction to adjust. So from the background of the statistics we can very easily see the previous paragraph to promote the results, and according to the actual situation to adjust and make the next phase of better promotion methods. In fact, all roads lead to Rome, but there is always a will be more suitable for you, do not always think that your ideal way is the best, according to facts and data, found that should immediately make adjustments and changes. As shown above, the author has an educational site, site there are some teaching resources are ranked good, so I choose Baidu products Baidu Arts to do through these resources outside the chain, the author of these content editing for the document plus link uploaded to Baidu Library, but later through the background of the data analysis, the site's traffic has not been upgraded, Instead of a lot of the future, this is why? So the author casually find before the first ranking of the long tail keyword view, the results were unexpected, the author's site was the author uploaded Baidu Library to replace. And in the search results of the first to get the flow with the second is very large, and later the author found that the link on the Baidu Library does not pass the weight or guidance flow. Really throwing, finally the author changed through the library construction outside the chain of this strategy.

Third: From the site outside the chain of extensive analysis included

Another important problem for the site is the inclusion of problems, this is also a lot of webmaster headaches. Some webmaster sites included very good, there are even seconds to receive, but some site search engine has been reluctant to include, the reason why? If your site also has this problem, especially the new station, then the first thing you need to do is to view the site's external links, Are these chains all monotonous forums or blog messages? If most of the words, and the number of the chain is very small, then for you next to your work is to do the construction of the chain, you can go to Friendship Link Exchange platform, you can go to the high weight of the university website, such as construction outside the chain.

Four: From the access page to analyze the stickiness of the site

  

As our webmaster In addition to from the background to see which way to the flow of relatively high and stable, another important job is to see visitors to your site, if your site is relatively high jump rate, then we can directly say that your site is not enough stickiness, The content is enough to attract a deeper level of visitor access, which you need to continue to strengthen. But how do we make adjustments? You can do this by analyzing your competitor, what his site will offer visitors, what advantages you have over it, figuring out what your core elements are, only seizing the element and digging deep, extending it to some extent, This kind of content is high quality for your target visitors to stick with your users.

Site optimization is not an overnight, it is the need for energy and time accumulation. In this process, you need to constantly adjust the strategy to find a suitable and efficient strategy. Sometimes, a lot of optimization theory sounds very reasonable, but these are not necessarily suitable for their own, only their real practice, will have a better experience. This article is free on the network card http://www.mfswk.info finishing edit, reprint please keep the source.

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