Talking about how to build a diversified website optimization skill by stationmaster

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With the development of the network more and more mature, search for the algorithm is more and more intelligent, to want their own site at all times invincible, nature to make others have no things, or better than others do. As the saying goes, people have no I have, people have my essence. In order to ensure that their site always maintain a high competitive status. So in the group standing Martial website optimization, how to stand out in it? The simplest way is to create a diversified website optimization. Today I talk about how to achieve a variety of Web site optimization skills:

A wide range of Web content

The importance of content, we all know, because the quality of content directly affect the site optimization effect, the user experience of good or bad, included in the high and low rankings of good or bad. So how to diversify the content of the site? General Webmaster Update content in order to covet save time is through the collection of other people's content, this will easily cause the content of the update because and the network caused by repeated high and make it can not be included, but every day to update the original content of the site is more difficult. Even if not original, we also need to update the relevant content according to user needs, can not be original that can only pseudo original, do not collect this to optimize the effect is not true. Update content, we all hope is the pursuit of original, but I suggest webmaster write original not for original and original, but also consider user experience. For example, your site itself to do weight loss products, it can not update the content of beauty, this will affect the content and the relevance of the site, and such content will affect the user experience. And recently, I found that the content of the pictures and illustrations are particularly popular with users, therefore, the proposed webmaster in the update content, you can collect a variety of typesetting format and a variety of content vindicate way, the best use of the content of the most can stick to users.

Second, a wide range of Web site within the chain

The importance of the internal chain in the site optimization, through Baidu Encyclopedia can be seen. So how to achieve a diversified web site within the chain? First of all, we need the anchor text in the chain to diversify, do not use only one anchor text keyword throughout the station. Different anchor text can not only improve the user experience, but also avoid being misled into thinking that the website is over optimized. The next is the internal chain to the page diversification, do not put all the internal chain to point to the same page, or to all the internal chain point to the homepage, which is not conducive to site optimization, but also easy to make spiders always crawling back page, so that the site can not be fully included. The last is the chain link form, most of the site's internal chain is simply the use of the home page URL, so no, we should be based on anchor text to set the page link, and in general, the use of internal page URL as a link is easier to make the site page is fully included. Therefore, the diversification of the inner chain is easier to maximize the effectiveness of the site optimization.

Third, a wide range of Web site outside the chain

Website optimization of the Chinese-foreign chain not only plays a vital role in ranking, but also very easy to affect the stability of the site rankings. and webmaster in to the website construction outside the chain, do not rely too much on a chain to do outside the platform. According to the author said, most of the webmaster do outside the chain platform mainly focused on the forum, blog these two points. In fact, the lack of its own outside the chain of distribution platform for the diversification of the chain does not meet the needs of a wide range. And the chain use of the link form also don't always use the home page, often to change, do not make the chain link form too single, and make the search for the site is to judge for the outside chain. Therefore, the diversification of the chain first needs to release the diversity of the platform, chain link forms of diversification, so that the chain more in line with the search for the recognition of the extensive outside the chain of resources.

Iv. diversified sources of traffic

Traffic is the webmaster to optimize the purpose of the site, most of the Webmaster optimization site is to allow the site in search of the ranking of more than the former can get more traffic, and give up the other source of increased traffic. In fact, only through the search lead manufacturing flow is quite unstable, if the site a day ranking down, then the flow is also followed by a sharp decline, so as to maintain the stability of the site traffic has no effect. Therefore, the author suggested that the webmaster do not only focus on the search for the flow, you must make the site's traffic can not rely on search engine can also get a lot of traffic. For example, your website traffic source is not limited to search, may be QQ space, blog, Forum, encyclopedia, question and answer platform, etc., so even if the site ranking down, then will not give the site's traffic to bring about a fatal decline, the same source of traffic diversification can also make the site optimization effect better, After all, no search lead also can live very good site is a successful website.

In the site optimization, do not have a tendon followed by almost outdated optimization tutorials to do site optimization. Any method and technology will be outdated, and for high-speed changes in the Internet, especially more prominent, only with the times, and constantly improve their own methods, and constantly recharge their own charge, in order to maintain their high intensity of competitiveness, so that will not be eliminated. Only in this way can make their website optimization effect to maintain more long-term. This article by 2325 Web site navigation http://www.2325.com exclusive feeds, reprint please specify, thank you!