Talking about how to do long tail keyword

Source: Internet
Author: User

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Believe that do SEO have heard the long tail theory, with the target keyword general use home optimization different, long tail keywords generally exist in the site content page, although the search volume is very small, but the number of such words can be infinitely many, do a good job of long tail keyword optimization, can continue to bring huge traffic to the site. So what is the long tail of keywords, how to find long tail keywords and how to do long tail keywords?

One: What is the long tail keyword

Long Tail keyword name incredible is relatively long, is often composed of 2-3 words. Sometimes even phrases. Long tail keywords generally exist in the title and content of the site content page. According to the authority of statistics, the main key words only occupy 20% of the flow, long tail keyword Although the search volume does not have the core keyword so much, but add up, a long tail keyword has a few to dozens of of the flow, then cumulative up can account for 80% of the traffic. And the long tail keyword competitive lower, at present also very few people understand the system optimization long tail keyword, so, to achieve long tail keyword for us is a matter of twice the effort.

Second: How to find long tail keywords

1. Use of tools. For example, golden Key keyword expansion tools, Baidu keyword expansion tools, Baidu Index, chasing the word network, great data and so on

2. Baidu Search Drop-down box and Baidu related search, this is the emphasis recommended.

3.51, CNZZ and other statistical tools, pay attention to observe the customer search which keywords come in.

4. Free combination of long tail keywords such as: Model + Core keywords, region + core keywords

Here I have written on the A5 published an article, how to write the title of the opportunity to enable users to quickly search you, which has 13 kinds of keywords how to combine the method, you can refer to, here will not repeat the narrative.

In addition to remind everyone: price comparison, contrast class, inquiries and regional category of long tail keyword search conversion rate is the highest. You can focus on these long tail keywords

Three: How to optimize the long tail keyword?

1. The preparation of high-quality original content, improve the collection

This is the foundation. Some of the less competitive long tail keyword, as long as the long tail of the keyword to write a high-quality original article, it is easy to rank home. In addition, the collection is a number of keyword rankings of the fundamental, did not include what to talk about rankings, so the increase in the amount is the most important. A5 on an article, the top ten tricks to help your site quickly included, which detailed the introduction of a quick collection of practical methods, we can refer to.

2. The title appears long Tail keyword

Title to appear to optimize the long tail keyword, generally 1-3, but preferably 1, to help rank

3. Keywords and description tags

Keywords and description tags, namely: "keywords" and "description" two tags, in these two tags appear long tail keyword. Note that natural appearance, do not deliberately piling.

4. The article content long tail keyword occurrence frequency and density

Under normal circumstances, the beginning of the article, the middle of the article, the end of the article will appear the target long tail keyword

5. Emphasize target long tail keyword

For example, in the first place where the keyword appears, darken it, add H1 tags, and some related keywords.

6. Related recommendation

In each of the long tail keyword articles are as far as possible to write some relevant recommendations, so as to reduce the jump out, enhance the user experience to see, improve conversion rate.

7. Anchor text in station

Because a long tail keyword can not only appear in an article, so when other articles appear to add links to make it into a web of connections, to help collect and rank.

8. Station outside anchor text

For some competitive relatively large long tail keyword, you can do some of the station outside the promotion. For example in some can add anchor text of the station outside the Forum, blog and so do some publicity and promotion,

9. Do long tail keyword record.

I have been using the key words URL corresponding table, each published article I will be the corresponding long tail keyword and its URL to add up, and so on a period of time in the query has not included and ranked. Here is the form of the table, you can refer to the

  

Above is my opinion on how to do long tail keyword, I hope you can add corrections. This article by Anping Ying-light fencing wire mesh Factory (http://www.yghulanwang.com/) original, A5 starting, reproduced please specify out, respect for the original, respect for sharing, thank you for your cooperation.

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