Summary: Recently saw a lot of netizens in the group consulting keyword How to optimize, keywords how to upgrade the rankings and so on. But when they look at their site, the site has different problems. such as title, keywords, description of the wording, the content of the site. Below small
Recently saw a lot of netizens in the group to consult keyword How to optimize, keywords how to upgrade rankings and so on. But when they look at their site, the site has different problems. such as title, keywords, description of the wording, the content of the site. Here is a little dimension to talk about how to do a good job inside the site optimization.
The wording of the title
Corporate web site is generally the main optimization of the home page, on the home page to do a lot of optimization operations. The title of the Home page is written: Core keywords 1_ core keywords 2_ core keywords 3-site name, this way is currently a more reasonable type. Column Page title: Column name-site name, column name can add keywords or short tail words. Final page (article page): article title – website name or article title-column name-site name, article title the best way to write is to add long tail keywords. Remember: the title of each page is not set.
Second, the key word mining
Many of the site's title is the use of enterprise name or site name, not to locate what the site is to do, what the core is. Homepage must analyze the site 2-3 core keywords, in the optimization can be around these several keywords priority optimization. Core keyword selection, you need to dig long tail keywords, short tail words. Digging out after the need to be a reasonable layout of keywords to the site in various locations.
Third, the content of the website
Website content to the user's readable, helpful information, preferably by the site published original content. The content of the website can excavate news of company, product news and company character etc. In writing these news to remember to be reasonable layout keywords and long tail words, layout keywords do not intentionally implanted, should naturally add. If necessary can be published to the Internet news sources, portals and other sites, in order to enhance the site's visibility, brand and so on.
Iv. Links
In the exchange of links, remember to pay attention to exchange site-related sites, PR values equal to or higher than your site, the other side of the site is often updated, whether there are irregularities and other operations. Exchange of links to the key words can be more difficult to do a few key keywords, but also do not need all the friends chain is a word. Keyword has a certain amount of time, to constantly check friends chain, to ensure timely detection of bad or cancel your website, make adjustments in a timely manner.
Site optimization is not just a few points, there are more can optimize the place, such as navigation, pictures, copyrights, maps and so can be optimized. The General Enterprise website completes the internal optimization, can obtain the good rank. Plus the day-to-day effective to do some outside the chain, the site's ranking can be stabilized to the home page.