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The author has repeatedly mentioned the issue of the profitability of the blog, and in the rookie tutorial is the first time to talk about the profitability of the blog. Speaking of profit, may give a lot of grassroots bring a "cold", may think that the author is a snob, more love of wealth. If the blog is profitable, the blog will be full of commercial flavor, the smell of money. In the author's opinion, the blog itself has value, so should be able to profit, but now the model of profit has gone into the wrong or the way to profit is not clear. I do not want to object to this idea, but from a personal perspective to explain the blog's profit topic, but also is a personal opinion, there is no reason, completely rely on the reader to understand.
1, blog profit conditions. Blog, is a new thing, with use value and values. The former use value, is the blog grass-roots used by the process, and the latter value is to use the quality of the blog to create profits. Why should blogs have a profit idea? No matter whether the future development of blog will go to the mode of charging, for this reason, there should be a blog to create a profit concept. Personally, the economic source of life is not enough to meet the status quo, so I would like to make their own blog to create profits. Blog has the ability to profit, can not be mistaken for simple money first, because in the grassroots blog There are many very carefully operating people, to a point of economic return is not a good thing.
2, blog profit way. At this stage, the main embodiment of the blog is based on a simple advertising effective clicks, from the news blog to put ads to the blog of the Blogger Network, is an attempt, but also a small scale. However, this model is not fair to a blog with low traffic. is not a low flow of blog is not excellent blog, but a lot of grassroots did not find the way to promote, or simply refused to promote. And the number of clicks and effective clicks accounted for is also relatively low, the maximum is not more than 10%. Therefore, the need for new grassroots profit model exploration, such as the recommendation of excellent articles to the paper media, the production of electronic periodicals or blog E-books and other new profit points.
3, blog earnings. There is profit, there is income, a lot of grassroots just see the economic value of profit, reflected in the material, that is, the amount of cash. And ignore the return on earnings, Non-cash, non-material. Profit can be divided into material and spiritual aspects, such as grassroots in doing blog, know Bo friends, in-depth exchanges, established a deep friendship, which is also a profit. In addition, now also more popular like the blog for Marriage, blog job search, blog out of books, blog hotline and so on, these can not be measured by material, but may also be regarded as a profit, a blog pay income. In order to change the intrinsic profit income concept, we can achieve the dual profit of material and spirit.
Blog Profit is also a blog BSP survival of the fundamental, a no profitability of the BSP, will eventually be brutal elimination. Grass-roots profitability has gradually become a concern, whether it is to launch ads, or to organize the form of competition, this is only a small attempt to profit the blog, especially now to promote the popular blog Gold Line, can reach the legend of everyone to use the blog to make money with the myth? The author observes, the blog Gold Line, only provides a profit opportunity, provides each blog equal profit opportunity, wants to let the blog really has the profit, also needs the alternative.
