Talking about: SEO novice should be how to send out the chain correctly

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Now do website construction optimization Seor, no need to send out chain. Although Baidu changed the rules, reducing the role of the chain, but the chain is still a major impact on the site ranking factors. Generally speaking, the higher quality of the chain point to your site, you can better improve the weight of the site, but also to the site's keyword ranking to provide a beneficial role. However, not all of the outside chain is helpful to the ranking of the site. Bad links can also hurt your site. Today, Dongguan SEO will give you talk about SEO novice how to correctly hair outside the chain?

One, what is outside the chain?

Before we send out the chain, we must make clear the meaning of a word "outer chain". The chain is all called external links, also known as import links. Refers to the links from other websites that are imported from the Internet to your website. Most SEO novice is easy to have a misunderstanding is that the chain should be linked to the homepage of the site. This kind of understanding is actually incorrect. can also have the import of the site's inner pages of the chain exists, such an outside chain for the promotion of the site's internal page weight is also helpful. There are three main forms of the chain. are plain text URLs, hyperlink URLs, and anchor text URLs, respectively.

1. Plain Text URL

What is a plain text URL? A plain text URL is a link that cannot be entered, just as we can often see the plain text URL when we edit some material with Notepad. Like this plain text URL is the most common is to see someone else's article there is a sentence "this article from www." website domain name. com reprint please indicate the source of the article "link."

2. URL with hyperlink

A URL with a hyperlink as the name implies is that this link can be clicked into the site's link, it is the biggest difference with the plain text URL is here. Relatively plain text URL, with hyperlink URL effect is certainly better, it can not only enhance the weight of a website, but also has the role of drainage.

3. Anchor Text URL

Anchor text URL is also called hypertext link, it can give some links to add keywords. In this way, the search engine, it will intentionally or unintentionally linked to this link and keywords. This is not only conducive to improving the weight of the site, but also let the keyword quickly ranked one of the methods.

Second, SEO novice how to find outside the chain

1. Learn from your competitors. Look at the website that points to your competitor. How are these links obtained? by using Baidu Domain competitor's website, the style such as: "domain:www. website domain name. com" Follow the same path. If they are using white hat seo, you can copy the competitor's approach.

2. You also need to get out of your competitor's website without the chain. Do not think that imitation competitor is enough, SEO novice to do the optimization also need to choose more suitable for their own site outside the chain resources, and will only blindly imitate after all still ranked behind your competitors. In this case, you need to look for more effective outside-chain resources.

3. Accumulate outside chain. Many do SEO outside the chain of resources are accumulated out. Therefore, as a novice SEO should be more in peacetime life work to do more accumulation, the good outside the chain of resources accumulated. You can use the EXECL table to archive external chain resources. Convenient to find the relevant outside the chain platform can be applied.

Third, the development of the chain of plans

As a novice SEO, it is best to develop a hair outside the chain plan. This plan does not lie in how perfect, how concrete. More important is implementation. The plan can be divided into long-term plans and short-term plans. It can also be divided into specific work schedules and work plans for this program every day.

Iv. Summary of the external chain

As SEO novice more need is to learn to sum up, every day to take a moment to check out the day of the outside chain or yesterday issued the inclusion of the case. You can use EXECL to build a list of backlinks, the daily out of the chain to use this list to collect, and then the day or the next time to take the time to go to the external chain of the collection of check. Delete any low quality of the outside chain resources, and the good outside the chain of resources, adhere to do a good job of the chain to summarize the maintenance work. In the hair outside the chain, you should be aware of what type of site will usually include your outside the chain, what site will not be included, but also to ensure the quality of the chain.