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With the rise of the internet in China, people pay more and more attention to the business promotion on the Internet, even the traditional Chinese medical industry is squeezed. In fact, the medical profession into the internet is inevitable thing, because the Internet, fast transmission, broad coverage, information, strong interaction, low cost, coupled with the advantages of no geographical limitations can bring to the traditional medical industry a new development, the fact is so, 2007-2008 medical industry sites are everywhere on the Internet.
Any development of a website can not be separated from information, with information people to catch the industry trends and development trends. But the medical profession website differs from any other one row website, her information must depend on the serious medical professional knowledge, in the content has to be authoritative.
Health care website to achieve success not only in the content to be authoritative but also to do the whole station service.
At first we can't use these authoritative information to profit, we must always remember that our station for the medical and health services, our aim is to improve the health of the people. You have to always believe that you serve the people 1%, you will get add return, even higher. To this end, we can envisage the following programmes:
An explicit service object. Medical websites can be divided into two categories of medicine and pharmacy, aiming at these two categories can find their own service object, analysis of the needs of two types of users to expand the site other functions in order to better serve the public. For example, medical can be developed from the hospital, the clinic, to give them free access to the site and then use their doctor resources ..., the drug category is better extended, involving goods should be more than I know. Domestic do better have "public medicine network", "Medical Network (QE)", in fact, two sites is a, a drug direction, a medical direction.
Second, open interactive platform. The website's popularity needs the website own creativity and the exchange to promote, the Instant Messenger is very competitive in the medical website class, also has the question and answer, the doctor on-line diagnosis, the indefinite Qi starts the free activity and so on. This has been done in a better network and rest assured Medical Court
Third, personalized innovation, medical industry website competition will become more and more fierce, at present most sites have news, diseases, forums, etc., to have a breakthrough must be based on the original innovation. Take disease for example, most of the site planning This column will think of all his diseases listed, the introduction of disease, pathogenesis, prevention, testing, etc., you do is a transmission process, did not get feedback. Then why not under the disease allow users to say whether they have had this disease, later in which hospital treatment, treatment spent how much money, the hospital service attitude and technology, and finally make a comparison.
"Health reform" stated that the policy attaches importance to the medical industry and began to put him on the market, the medical industry website will have a good prospects for the development of a good site to grasp the service will be the medical profession site important factors.