Talking about the future way of the grassroots stationmaster

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Recently saw a number of large sites to invest heavily in television, public transport, web sites overwhelming advertising, they desperately burning money behind the spread of the network is now how fierce competition. Go to Baidu Bar turned a lap, see those 7474.html "> grassroots stationmaster's situation is so miserable, even have many stationmaster is ready to give up." That grassroots stationmaster's outlet exactly where, our road how to go, combine the website operation, make the following analysis:

First, continue to do a good job of website promotion. Within the chain for the emperor, outside the chain for the king, both inside and outside the unity, the site brilliant. Small station want to let stand faster collection, only put your site out, to some high weight forum post, to attract the convenience of "spider" crawling, improve the site included, do outside the chain to do well inside the chain, this will let your station to promote the weight of the entire site, enhance the site keyword ranking.

Set a good position for yourself. Since it is a grassroots webmaster, then your site itself weight is not high, so in the choice of keywords do not push those fierce competition, but the appropriate selection of some of the more popular long tail keyword. For example: In Baidu Search "gift" this keyword, you will find very popular, the top four is not the promotion is the encyclopedia, and then is a large gift site, so the appropriate choice of long tail keyword, replaced by "creative gift" again search, you will find Cocoa network is in front of, so that the choice of keywords is also very important.

Third, innovate the business model. Grassroots stationmaster mostly imitate some large-scale website style, then independent operation, can imagine, you can spell Taobao, or can you spell net? No, no one can fight, so you have to change, there is a word "change", the key depends on how you change. Grassroots AdSense ads, not Baidu is Google, earn that point clicks, even eat not enough. In recent years the emergence of CPS advertising model, grassroots webmaster can learn from.

Iv. website should be specialized. Since you are a grassroots webmaster, do not have the abundant funds for protection, then you do not learn Tencent, which aspects should be involved, concentrate on doing your part in that field. Do not look at E-commerce today, to build an E-commerce station, tomorrow to see a good portal site, and then build a portal station, that will only make you a stop.

The above four through the promotion, positioning, innovation, station to a special four aspects of the webmaster are to walk the road, and finally how to go to see the webmaster himself. This article source: Cocoa Community (http://www.cocodiy.com/), reprint please keep the link, thank you!