Talking about the main points and skills of the internal analysis of website

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Now the site data analysis is very important, is the best way to beat competitors, is the so-called enemy can be victorious, to defeat competitors will begin to analyze their own start! But many people are not able to very good analysis of their own, the so-called biggest enemy is what they say is this truth, Analyzing other people's websites is often very articulate, but for their own site no matter how the analysis is feeling good, even their own site chain level has been more than five layers, still do not know self-improvement, but also desperately to carry out the chain of construction, original content construction, but did not make any progress for a long time, so blame, Finally to the brink of failure!

So how can we do the analysis in the station? Usually we can do it from the following five aspects!

One: Look at the name of your site

The so-called site name is the title of the site, the title represents your site's keywords, is your site outline, so the search engine there is a very high weight, so the title should be as far as possible contain their own site keywords, but also to grade several layers of keywords, so as to achieve the main keyword and long tail keyword intersection!

Second: Analyze your website keywords

Many people think that the role of keywords is greatly compromised, in fact, this is wrong, because some people will only pass the key words to cheat, will naturally find the effect of the keyword is not obvious, in fact, as long as the proportion of natural to distribute keywords, and analysis of keywords in the Baidu index of the heat, if it is high to start a stove, Long-tail segmentation of keywords until you find the right keywords! and this keyword and the title and the name of the site to be handed in echoes!

Third: Analyze the description of your website

Before many people in the description of their own web site, often through the keyword piling method, this is very undesirable, because the site description is also for the viewer to see, to know how to improve the user experience is very important, if you write a common text to introduce your site, than the simple keyword piling better! In SEO, as long as appropriate to join a few keywords is enough, do not need how gorgeous rhetoric!

Its four: analysis of their own site links

Internal links within the site are also very important, which is what we usually call the inner chain, within the chain can make a seemingly very dispersed web page into a whole, the importance of the chain is no less than the importance of the chain, and the chain also pay great attention to dead links, if the dead chain took more, there is no corresponding 404 error page, That is very let search engine disgusted, the end will naturally lead to the site weight drop!

Its five: Know how to analyze your Web server IIS log

Probably a lot of people have heard the importance of analyzing IIS logs, indeed, this is the focus of the focus, why do you want to analyze the server log? Because in these logs we can see the spider's crawling trajectory, to know which aspects of your site The spider's interest in the content, so summed up these laws, This can be targeted to optimize the content of their own website, and the specific analysis methods in the Internet has a lot of tutorials, it is easy to find, here is the main emphasis, analysis of the site, must not be able to let go of the server IIS log analysis!

When you will be your own site from the internal optimization, and then to seek and other competition, so that there is a chance of winning, as if the original Hanzhong countermeasures, Han Xin told Liu Bang, to defeat Xiang Yu to seize the world, it is necessary to first set three Qin, Guanzhong is your base, And the fact is that Liu Bang adopted the strategic policy of Han Xin finally defeated Xiang Yu! Source: http://www.meibye.com/Whitening Products Original A5, reprint please keep.