Talking about the marketing means of blog in SEO

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This week has been doing blog strategy planning, so to discuss with you how to use the blog for marketing. What is blog marketing, how to carry out blog marketing, I personally think that the most important blog promotion or article section, that is, what you write, what content to do for your blog content to promote, why the content of the blog is the most important? Because the purpose of writing is not only to demonstrate our corporate culture and increase the visibility of the enterprise, Another purpose is to cooperate with the search engine to promote the implementation of search engine optimization work.

Writing, everyone will! However, how to better cooperate with blog promotion to write articles is more important.

First of all, talk about a basic principle of blog promotion, is the readability of the article, this is very important, for example: I now want to main push Shanghai Hai website, if my article is out of readability, then this article is not a blog to promote the article, in other words, is meaningless article, the reason for this first, is because see a lot of SEO people use blog to do seo-spam.

So who is the blogger who can participate? Every employee in our business can be involved, and it should be something that every employee should do. As for what type of article to publish in the blog, my suggestion is what articles can be published, do not limit the length of articles, such as industry reviews, work feelings, mood essays and professional skills. However, what articles can be published has a big premise, that is, the release of these articles will not bring negative impact on the enterprise, but to reflect the corporate culture and enhance the trust between the enterprise and the customer has a great help and promote the role.

How to grasp the core of blogging promotion writing?

Very simple, that is from the industry foothold, expand the idea of broad. If an enterprise wants to develop in the industry, he must pay more attention to the industry than others, and should also have his own opinion on the industry phenomenon, which can be reflected in the blog, which is also an active and responsible attitude to the industry. Based on the above viewpoints, I think the content of blog promotion can be spread around the following directions:

1: Industry news, can have original and reprint.

2: Industry review, some suggestions on the industry and so on.

3: Corporate news, release the latest official information of the enterprise.

4: Discuss the technical exchange of the industry.

5: Employee's work essay.

The above is what I think is more important, if there is a lack of hope to help supplement. Enterprise Blog article, should embody a professional, full of human elements, so the style can not be limited, according to the nature of the article and choose the right tone. Blog Promotion is a comprehensive marketing model, a lot of people need to cooperate with each other, the whole work needs long-term and patient to operate, will receive good results.

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