Talking about the method of website promotion and management

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

In 21st century, the use of the site to make money is a trend, but really understand how the site is to make money, not many people are said to be through the website of the total number of people accounted for 1% of all sites in China, through the site has a stable income, can maintain the life of the family about 20% to 30%, the site But not too many people can not rely on the income of the site to maintain the total number of sites of 50% to 60%, that is to say, most of the Web site can be run through the site to make money, but to make more than the problem of earning less, through the following tutorial reconciliation said, we will teach you how to run a website.

I. Key factors in the success of the website:

Website traffic, website content innovation, website content appeal, website content quality, website stability, webmaster propaganda method, Stationmaster manages method.

Here are some of the above factors:

1. Website traffic:

All website development Any kind of money-making project must have certain traffic, it can be said that the real traffic and your income in general is proportional to, for example: we open a site like in a place to open a real shop, site traffic is like this shop doorway traffic, the site of the ads like this store's signs, A lot of people at the door of the shop, then, your store's signboard is very advertising value, many businesses are willing to pay a high price to rent your shop signs to say that their ads, the site is the same, many people on your site, There are many advertisers who rent your site's ads to hang up their websites or product ads, and the site and the real store, is able to buy and sell goods to make money, the truth is the same, the more people on your site to see your products, you sell the chance of the higher the number of goods sold, so said , you develop your site's traffic, is equal to make money, as to how to develop traffic, we will say below.

2. Website Content Innovation:

This is what new websites need to do, try to reduce competition, in your site to put more than other sites do not have content, it is best to create a new site category, like, there was no site navigation class or forum class and so on the site, and then someone did the Web site navigation class and forum class site, The first to do the site category will generally be easier to develop, but this needs to have a lot of experience to do, the first time you learn to easily build a website, and then accumulate a period of experience to manage the site to change your site into an innovative site, Just like our website www.1234110.com, though there are many Web site navigation sites, but we through the years of experience in the operation of the Web site to create a lot of new features are other Web site navigation sites do not have, on the basis of the site added new features is also a kind of innovation, because the general new website people, do not know what content is innovative content , this only through time to accumulate experience to know what content online no or what kind of Web site has not yet, after understanding, you can be based on the Web site does not have or online content, to innovate your site, so that your site's competitors less, development is easier than others.

3. Website content attraction:

Your site as much as possible to put some of the more attractive content, put the best other sites do not have content, because only in this way, your site can attract some new users to your site, but also can retain the old users.

4. Quality of website content:

Although the site is best to put more attractive content, but also pay attention to the quality of these content oh, for example, do not put pornography, gambling, and so on illegal content, because the release of this content, although it can attract some users on your network, but not long before your site will be sealed, such a short-term benefit, Won't help you with your development, attention to the overall quality of the content, for example, you do is the article station so, do not only ask for quantity, not the number of articles the more the better, to ensure that each article is a good article only published, open other sites are the same, need to ensure that good content is released.

5. Website Stability:

Site has good content also need to pay attention to the stability of the site Oh, do not say that a temporary can not be above, this will let users feel that your site is not professional, because of your confidence in the site loss of users, you should always pay attention to your website can be on, a discovery cannot be above, immediately find out why, If you can't find out why, may be a space or domain name problem, please contact your space business, the general cause of the site can not open for several reasons, such as: "Your site is attacked, server maintenance or failure, domain name problems, program problems, their own operational problems, space needs to upgrade and so on."

6. Stationmaster's Propaganda method:

When you have a good website, you need to develop an effective publicity method, only propaganda good can get a lot of traffic, only to get a lot of traffic to make money, a website can develop well, mainly is to see how to publicize, propaganda good, flow natural good, this can for future money plan paved road, As for how to publicize, we will talk about the following.

7. The management method of stationmaster:

When your traffic is big, it is time to think how to make money, because as your Web site traffic, the site's maintenance expenses will be higher, if you will not take advantage of your traffic, will lead to your expenditure is greater than income, sooner or later will fail, so, Learn how to run a website to make money is the last you need to learn a learned, as to how to run the site, we will say below.

We read the above content, the development of the site should have a certain understanding, then we say, the general commonly used Web site promotion methods and how to do.

Two. Commonly used website Promotion method:

1. Login your Web site to search engines and Web sites to help promote your website:

When you build a website that adds good content, the first time should apply to their own web site login to the major search engines, so that the search engine contains your Web site, so that users of the search engine through search to find your site, and to your site browsing, this method is the most free to get the flow of a method, If your content is good, or SEO (My understanding is "SEO"), let your Web site in the search engine rankings, users are more likely to find your site in search engines, so that the flow will be more, about the SEO tutorial, because it is a more complex knowledge, At this time does not say much, if you want to learn, please check the search engine "SEO tutorial" this keyword, find some tutorials.

Common search Engine Application login URL:

Http://www.baidu.com/search/url_submit.html

Http://www.google.com/addurl/?hl=zh-CN&continue=/addurl

Http://search.help.cn.yahoo.com/h4_4.html

Http://search.msn.com/docs/submit.aspx?FORM=WSDD2

Http://tellbot.youdao.com/report

2. Soft Wen and hype promotion:

This method I think is the best way to promote, soft text promotion is to write an article on the website or products you want to promote the good smell of the chapter, published to the major media, through the major media or netizens reported and spread to achieve a big plus your website or product publicity, hype and promotion like some celebrities deliberately make some gossip out, Let the reporter put his gossip out, to achieve a plus more to increase their own photogenic rate of speculation, in fact, we can make good use of this promotional methods, such as: You can write an article, said, There is an enterprise that uses millions of to buy your website or a feature of your site to save a little brother or your site has a new feature on the society has a new contribution and so on the subject matter to write, and then through the big media release to hype your site to increase the visibility of your site, as long as good articles or articles have news value, A lot of media will help you out, if not how to write, can spend money to find some good writing, write a article can be advertised in many websites, if not too expensive, or worthwhile, write the article must pay attention to a few, first: let must write more easily believe, The fact and the article can not completely pull off the relationship, the second: the article may not be written to society or other people and enterprises and what the interests of the harm, without the consent of the parties can not use to belittle other people or enterprises to promote their own website, this may be illegal, third, your article needs to be objective expression, can not be seen as advertising, To let the person who looks at your article at the same time unknowingly understand your product or website, and so, in the forum will not be deleted posted.

3. Forum posts Promotion:

This is the way to publish your ad in each forum, but notice some points, first, has said before, your stickers need an objective expression, can not be seen as ads, to let people look at your article at the same time unknowingly understand your product or website, and such words, in the forum will not be deleted posted, second, The same content of the paste can not be repeated in the same place many times, repeated posts, no matter how good the person's post, will be deleted or blocked your URL, in the same place as long as one to two times the same content of the paste.

4. Join the net pick, figure pick, Forum Alliance, text chain:

NET pick is a Web site to use the favorite folder, the difference is that the net can not only collect the Web site, you can also feel good Web site, through the net pick up the website to publish for everyone to use, for example: You can pick the Web site, but also your Web site collection, and then pick up the Web site to help you to promote the use of other netizens, And this method can also increase search engine reverse connection, to your website in search engine ranking also has the help, if does not know has any net to pick the website, may go to the search engine to check "The net picks" this keyword to check some this kind of website.

5. Network Advertisement Promotion:

This method is to spend money, but if you have a certain economic ability, this method will be one of the fastest publicity methods, and is the easiest way to promote, advertising needs to develop a good publicity plan, otherwise will only spend more money and less advertising effect, This needs to be done for yourself what the site and what type of user needs to see your ad to develop where to advertise and what type of advertising should be done, for example, what you do is a forum site for young people across the country, Then you should go to some more young people on the Internet to do monthly advertising or can go to some general advertising league to do low-cost click Ads, but this kind of advertising is targeted at the promotion of all netizens, not only to bring some of your products or websites are interested in users, if you are doing corporate website, then you should do bidding ads, Because the ad is for you to set the keyword to bring you traffic, for example, set the key word is "mobile phone", he brought you to the user relative to the mobile phone is more interested in more people, competitive advertising although more expensive, but he brought the user more accurate, for the enterprise is relatively cheaper, If you have a certain financial capacity and do not make a promotional plan, we recommend that you pay for a network to promote more experienced publicity consultants to help you develop a promotional plan, although the consultants need to spend money, but in general, he can help you save a lot of unwanted advertising expenses, And the advertising effect will be your own unplanned money to promote much better, will go a lot less detours.

6. Exchange Friendship Connection:

This method is by contacting the webmaster of other websites, put forward each other in each other's website to make a connection of their own station, after exchange can bring some traffic to each other, and some good website exchange can also increase the search engine reverse connection, your site in the search engine rankings also help, but you need to be clear, Under normal circumstances, the general site will only and traffic and fame and their own station almost or better than their own site exchange links, so if your site traffic and reputation are not small, we suggest that you first contact some traffic and reputation are not very small site exchange links, Because if your traffic and reputation is less commonly in large sites do not exchange with you, but in vain, you'd better make your own website and then contact some big website Exchange.

7. Flow Exchange:

The way to do this is to have your site hang up with ads from other sites, and other sites to hang up your site's ads, to each other to promote each other's website, now there are a lot of traffic Exchange Alliance can help you exchange traffic, but you have to remember, generally you help other sites to bring how much traffic, other sites also bring you how much traffic, I personally think, If your site's own traffic is not much, this method can not help you how much, and because your ad bit put the exchange of traffic advertising, so that your advertising revenue is less.

8. Mass Promotion:

For example, forum Mass, e-mail groups, and so on, group forum Mass is in front of the "forum post promotion" On the basis of a lot of websites posted, e-mail mass is to take a large part of the e-mail address, your ads, sent to these e-mail addresses, you can use software to do, But these software are all charging software, generally sell hundreds of to thousands of yuan, but notice a few, first, have said before, you need an objective expression of the article, you can not give people to see is advertising, to let people look at your article at the same time unknowingly understand your product or website, and so on, Will not be deleted in the forum, the second, the same content can not be repeated in the same place repeatedly published, repeated release, no matter how good the person's post, will be deleted or blocked your Web site, in the same place as long as one to two times the same content of the paste on the good, third, must not be in the chat software mass, Because if you are in the chat software advertising, if you are more complaints, your Web site may be blocked later can not be displayed in this software, for example, do not send your ads in the QQ.

9. Rogue Plug-ins, virus promotion:

This approach is to use the user to install rogue plug-ins or viruses, let the user mandatory on your site, but this method I suggest that we do not use, because this method although at first seems to let you get some traffic, but because this is the user reluctantly, if the user antivirus or reload system, will not continue on your site, And users will be disgusted with your site, it may also be illegal.

After reading the above, you should already understand how some of the site is to promote their own site.

If your site has been promoted, it is time to think about how to run their own website to make money, the following we will teach you commonly used Web site business to make money.

Three. Commonly used Web site management methods:

1. Promote money through advertising:

This method is the most web use of the method of making money, this method requires more traffic, when your site traffic is the largest, you can do some advertising on your site to help other sites or advertising alliances, you help them to advertise, they will be due to you for their flow of how much, and accordingly give you money , you have a certain amount of traffic, you can go to search engine check "ad league" to find advertising alliance to put their ads to earn advertising fees, is generally according to clicks or window volume billing, if your site in a region has a certain influence, you can find some businesses, ask him to pay your advertising fees, To help him do a monthly ad package year AD, as long as your site has a certain amount of advertising value, the general business are willing to pay your advertising fees, if your site content is mostly about some of the content of the business, then you can do some sales ad league ads, by helping them sell goods to earn a commission, There are a lot of ways to make money by advertising, specifically should look at your site type and how much traffic to make their own money-making programs.

2. Online sales of physical goods to make money:

We should have listened to the online mall, selling things online is a good way to make money online, because there is no geographical restrictions on the sale of things online, for example, you are Cantonese, you can sell your goods to Xinjiang, Beijing and other domestic areas, but also can sell to the United States, Britain and other foreign regions, Now there are about 100 million internet users or shop owners in China who make money by selling online. If you want to do online sales, first of all, you need to ensure that your customer's transaction security, let him build confidence in you, preferably through some of China's network trading intermediary website to carry out transactions, such as "Taobao" "Pat Net" "ebay" and so on, As long as your website store has a certain willingness to consume users concerned about your products and you have here your customers want goods and commodities at reasonable prices and in a safe environment to trade, your transaction will be very easy to deal with, and after the sale of the real items need to be through some express company or post office to transport the way to delivery, If you do not know what express company can go to the Www.1234110.com home page of the "Express/transport/logistics Area" to see, there are a lot of express Company's Web site.

3. Online sales of virtual goods to make money:

The difference between virtual goods and physical goods is that virtual goods are network virtual service equipment, there is no physical material, such as: QQ currency, network game currency, network game point card, network game equipment and so on are virtual goods, virtual goods are not required to transport, through the online recharge and sell the form of account password transactions , on the Internet can find some than the market prices of virtual goods agent price sourcing, by earning the difference in the way to make money, generally do this line of people most of the site is long, Internet cafes administrators, game groups, college students or more familiar with the network game of individuals.

3. Sell "network services" to make money:

There are a lot of people on the Internet that are generalist sales network services to make money, network services in my opinion is the network to help others to provide convenient services, common network services have "online tuition fees" "Server Rental" "Network Accelerator" "Building Web Services" and so on are network services, Including my letter now to help you do the website or teach you something is also a network of services, the use of this method to make money requires you to have a more professional network knowledge and network technology and equipment.

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