Talking about the operation Gist and profit way of food website

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Introduction: Today to talk about food-related websites, China is one of the world's most populous country, is also the most users of the country, many institutions analysis, 100 people each day, 15-22 people in the Internet to search for food-related content, Chinese food class sites accounted for more traffic than only 5, games, movies, music, After the news, become one of the most popular industry websites.

Whether it's a food-sharing or diet-health site, in the past few years at home, we are more and more dependent on them, maybe our domestic economy is good, people live well, we are more and more attention to eating, more concerned about food nutrition and health issues, for the domestic often appear food safety incidents also have a lot of relations, Many people even busy white-collar workers began to cook their own hands.

The recent increase in domestic food sites, content forms are constantly changing, in general, the site's user experience is getting higher, but the user experience generally embodies the following points:

The design of website page

When you turn on a lot of web sites, you'll find that gourmet exchange sites in China may already be one of the best in page design, including gourmet Jay, good beans net, bean fruit nets, recipes. So, under the kitchen, and so on, more popular, warm and other design elements, whether it is color or layout, are by the domestic excellent designers carefully designed, Combined with the rich color of food pictures, the impression is indeed very pleasing to the eye, can not help but slowly like them.

Second, the website function rich

If you go back to the time when we first entered the web2.0, you can not imagine the gourmet site will have so many application functions, not only reflected in the Web page, mobile phone client functions Other content industry can not ratio, in this perfect site, a lot of personal webmaster or small team, basically is to shrink, if it is a personal webmaster, regardless of your skills How high the operation, to build this site, light is the application function, how many nights ah, so most of the personal food sites are stuck in the monotonous content of the media form.

Third, the website content data huge

Each successful gourmet website must have a very perfect assortment and must have a perfect site search engine. Because of the particularity of the food, most of the classification is by artificial classification, such as recipes used to classify the ingredients, cooking utensils used to classify, the taste of food to classify, food scene theme to classify, food nutrition and health to classify. Often involves food safety major, Database engine professional, Chinese medicine medical professionals needs.

The food website involves the cultural copyright question, the website is difficult to profit the question:

Recipes are not like movies and music, and unlike a single article, the common nature of recipes complicates the issue of the copyright of recipes, especially now that the Internet is becoming more and more convenient, making the issue of recipe copyright more complicated and makes it difficult to make a profit for food-related websites. But today E-commerce is so thriving on the internet, food-like websites are hard to base. However, the investment of gourmet websites is so huge that it is difficult to feed a company, especially the low cost of domestic internet advertising. So each webmaster or team, when you are sure you want to run a gourmet site, you need to carefully consider the cost and profitability issues.

Profit Way conjecture:

One, the profit localization shrinks

Content to a local food web site mainly to media advertising, local food business cooperation sales, Local users VIP fees and other diversified profit.

Ii. profit from training

Training institutions are now a good line under the alternate integration of the mode of operation, cooking training is also the demand of the domestic line.

Third, on line alone brand of the mall

Now the domestic logistics has been so developed, for the operation of an online mall become simple, of course, Taobao years of pulling is also work to do a more targeted e-commerce, so that success has become more near.

After saying:

For the operation and profit, we can more extensive exchanges, today in A5 to make friends, hope to have the operation of food-type website intention of friends to learn from each other. I am the recipe. So webmaster, website: http://shipu.so/,QQ490194955, thank you.