Talking about the problem of advanced user experience design from the layman's point of view

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For the user experience of the design, I am a layman, I do not understand the user design, not to mention the design of advanced experience, but I would like to talk from a layman's perspective on user-oriented advanced experience design, why have such a proposition? I say he's a layman for a regular visitor, but you're designed to serve them, You'll agree with it! So now we'll talk about the advanced experience design from an ordinary user's point of view, we all know the power of thinking set, when the designers who specialize in user design are caught in the circle of thinking is difficult to come out from, have better insights and breakthroughs. A few years of internet learning, there is a little experience and insights, today and we simply analyze the psychology of visitors. We can examine, for example, the enterprise encountered a difficult breakthrough problem, the experts studied for a long time is difficult to break through, suddenly a completely layman's people put forward a simple way, all of them as the enlightened, enlightened, why there is such a situation? Studies have shown that the expertise of experts is too esoteric Are struggling to find an extraordinary, abstruse and incomprehensible approach, and an ordinary man, within his knowledge, does not have so many theories, and it is easier to look at problems in his world, and it is easy to break through the inherent mode of thinking.

Our web design is the same, different departments of the meeting storm, is a very good solution to the channel, when the Web designer, the problems encountered, of course, is not a technical problem, but the user experience problem, can put these mentioned on the agenda, It is necessary to let some people who do not understand to talk about their views and propose necessary solutions. Here we will discuss this proposition from the perspective of the visitor:

First: Are you satisfied with your design?

Although the visitor group in the media website is not our direct source of interest, it is because of the presence of visitors that our website becomes the media, can you provide me with the information I am concerned about? is your page generous and decent, let me see how long do not feel the visual fatigue?

B2B,C2C and so on product sales platform, visitors are the direct source of interest, beautiful page visual design, convenient button design, important information display, extraordinary product display, the bright spot of the goods, the integrity of the after-sales service, the impact of my purchase of the place you can let me not to look for in display? Is there a convenient channel for me to find my favorite product? Can I around?

Second: Do I accept your change?

Do you remember? I am your old customer, for many years I have been silently supporting your website, today I find not to my personal center, today I can not find my friends, today I will not page decoration, today I will not compare the price, today I can not find the search button, today I can not find the product I want. Do you have any qualms about how I feel? Today's page makes me feel very uncomfortable, today I am in a bad mood, before the familiar road now become strange very, seems to have come to a strange city, change before can give us a stage of adaptation? Toss

Half a day, just a bit, the search button is too small, I can not see the first time, the highlight of the commodity display, also can not enter my sight, a lot of things, changed, become unfamiliar, changing the operation is very difficult ... Before you change, have you considered: can I accept your change?

In fact, these are just a small department, a small part of the change, you call to let users change their habits, so that users do not like, especially some SNS Web sites, users have feelings for the previous layout, no matter how many reasons you have, unless now more convenient than the past, good, Otherwise the user will not think how good it is now, will have opinions, and even more do not come, there have been predecessors said, do the internet is to do the user experience, the Internet is an initiative to accept the process, only users think good, there is a need to accept will accept, also will be introduced to his friends and family, Look at the success of the Internet now the enterprise is not the user experience in the great strength, from a small detail, the details of the success or failure! Thank you! This article by the balance line http://www.tianpingxian.com Mr. Wang Gong original reprint please specify