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Recently express industry Giants Shun Fung Express into E-commerce industry, launched the Shun Fung E Business circle, plus last year on the line of the payment channel Shun Fengbao, basically realized from E-commerce to payment platform, and then to the logistics of one-stop service platform. Shun Fung Express This strategy has already begun to layout, because of the logistics industry itself competition, coupled with increasing costs, has been to such as Jingdong, when the major e-commerce sites have begun to build their own storage, logistics system, so that the original profit of the traditional logistics industry can not maintain the momentum of sustained growth, must open up new sites. This is the enterprise strategic level of consideration, the author as a small webmaster, is not understand.
Out of curiosity, the author one by one visited Shun Fung e Business Circle, Shun Fengbao and other sites, and seriously really carefully use the site's features and pages. I've seen a lot of problems after that. These problems may not only exist in Shun Fung, we have a lot of traditional industry well-known enterprises in the development of proprietary network platform is also encountered in the process, these words are said to shun Fung, and more is committed to the development of the network platform of traditional enterprises to share.
One, the lack of internet concept. To go through the relevant information, we can very detailed understanding of the current domestic some large-scale express enterprises, at the end of 90, a number of entrepreneurs start relatively low, may be a person, a small tricycle started the road to entrepreneurship, how difficult. When the industry leader, the annual profit of tens of millions of, how to put a good mentality, once again raised the internet two times the sail of entrepreneurship, entrepreneurs also have a lot of entanglements. The rise of E-commerce, so that the express industry has a qualitative leap in the process of rapid development of enterprises, the initial entrepreneurs and managers how the fastest speed to upgrade themselves, control the rapid development of enterprises, to achieve their own and the common progress of enterprises, the same is in the Test enterprise.
Second, the network talent is scarce. For the sake of business, from Shun Fung e Business Circle, Shun Fengbao and other websites, it is really unprofessional, not polite to say. Page design, functional integrity, browser compatibility issues, and so on, not to mention that E-commerce discussion of the most fire user experience, data mining such high-end aspects. This is the lack of professional talent in the internal network sector, for a future with Taobao, when, Pat, such as large, professional E-commerce platform to compete platform website, to the current professional level, may not be compared to some people to set up a studio founded small E-commerce platform. For the large companies such as Shun Fung, the profit is very good, for such a strong company, I believe that if the company has sufficient plans and strategies, is able to absorb a lot of professional internet talent. But it is not clear why there is no movement.
Third, the implementation of the intensity is not enough. According to the above mentioned, take shun Fengbao payment platform, the current may be the overall function has not been developed, the entire payment function is not go through; Shun Fung e Business Circle is not to mention, click in the page after the messy, because there is no browser-compatible technology processing, the platform of the column, classification, Commodities are also not well planned and edited, apparently not as standardized operations and processing. I do not know this is because the current shun Fung E-commerce platform is not open or really is no one in the management of these things, but as Shun Fung such a large enterprise, the introduction of such an important platform, is called to and Taobao, when, Pat, such as large, professional E-commerce platform to compete platform website, In this manner and manner, it is really disappointing.
Iv. The development process is slow. Express industry into E-commerce rumors from last year has been in the media exposure, Shun Fung also should be from last year began to layout E-commerce, after more than a year, the entire system is only in the initial stage of establishment. For the internet such a high-speed development of the industry, full of fast fish eat slow fish realism story, to shun Fung E-commerce platform such a pace of development, it is difficult to give people confidence.
In fact, the above mentioned 4 points is just a vicious cycle, the company's high-level if the lack of awareness of the Internet, it is likely to lack of attention to the Internet, because the high level of attention, it is difficult to establish a higher professional network departments, it is difficult to attract professional internet talent; And because of the lack of professional network talent directly lead to enterprises, high-level decision-making can not be implemented in place, including technology, cooperation, management level of implementation; Finally, due to the implementation of the following execution is not in place, the enterprise layout planning slow development is also understandable.
The author here does not attack the meaning of Shun Fung, Shun Fung Express service is very good, the reason to talk about Shun Fung e Business circle, just see more and more traditional industries began to build their own network platform, and in the process may be more or less encountered such a situation, how to do a row, into one line; Do a line, fine line, I hope this article can bring some thinking. At the same time, the author will continue to pay attention to the development of e-commerce platform in the future, also hope that Shun Fung E-commerce platform can be done to become with Taobao, when, Pat, such as large, professional E-commerce platform to compete platform website, because this is a positive thing for netizens. This article copyright belongs to it Practitioners home www.3ppt.com stationmaster all, welcome reprint, Reprint please indicate the source. Station outbound outside the chain only 5, recruitment it category of Friends of the chain.