Talking about Webmaster's thinking from the mistake of link exchange

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From the error of the link Exchange talk about the webmaster's thinking, Microsoft said, link building is the most important and difficult part of the promotion site. Simply put, the truth of the link is that there is no shortcut. This is also the same old song, but, it is the basic knowledge, but let the major webmaster constantly make mistakes, because the link reason by K, is down the right and so on things happen frequently, then, where is the specific error?

Microsoft Search rarely give advice to SEO and webmaster. Of course, maybe it was mentioned, we are not too concerned about live search, did not see it. A few days ago, Microsoft Search Official blog sent a post on the exchange of links, but also quite a reference. Will said that if the exchange of links can be automated, easy and fast, then this program or alliance, I am afraid it is not worthwhile to devote time and energy. There is no denying that stationmaster's dream is this kind of simple and quick Method, the effect is not good.

Microsoft's definition of an exchange link is a large-scale exchange of links to improve search engine rankings. This link exchange is usually done for search engines, not for site users. In addition to the so-called "large-scale", this undesirable link exchange features also include, first, often using software to automatically generate pages also automatically send request mail, approval links and so on.

The second feature is that it often builds a dedicated directory on the site to Exchange links, and this directory has nothing to do with site users. I add one more feature, which often does not have content dependencies.

To sum up, for search engines, useless link exchange has several characteristics:

1 • Mass

2 • Using software automation

3 • Fake directory form

4 • No correlation

This exchange link was once the mainstream of access to the link, the English site a lot of. In fact, small-scale, manual, one-to-one link exchange, beneficial harmless. Just pay attention to the extent and scale, do not do to make a link exchange group with the above four features.

This post gives several suggestions for establishing links, although it is a cliché to list the main points.

1 • Become an expert in this field.

2 provide free service.

3 participate in the activities of industry or professional associations. Many trade associations will have membership lists, sometimes members help organize events, and the association website will also be acknowledged as a link form.

4 make full use of social websites, blogs, forums, videos, Twitter, etc.

Finally, Microsoft's post reminds everyone to "create the truth of the link." There is a maxim in English that if something sounds too goodto be true, it probably is to the effect that if something doesn't sound like it, it's not true. Not so cheap a good thing.

Post is still a post, truth if not to practice, also equal to none. Now webmaster Link thinking has entered a misunderstanding. The pursuit of all is PR, Baidu Snapshot, Baidu included such basic parameters. For example, a friend of mine's free fiction network has done dozens of different types of links. However, after testing, Link finished two months, the weight did not increase how much, natural, flow also did not increase. So, what's the reason?

Let's look back at the details mentioned above. Then from the perspective of the search engine to consider the link, if you are Baidu, you want a site for the weight, and deliberately add a lot of links it? This is why Baidu is increasingly not linked to the cause of the cold. In the world of Baidu, each site is a glass of water, water poured down, capacity is not much change. So, since capacity cannot be changed, we will change the quality.

This is like a wine, matching, complementary, professional bartender tune out the taste, can make people in the emotional level of empathy, but if it is a hodgepodge, this ... Reminds me of at the wedding banquet, for the groom, all the spices, wine, etc, can hair all fused in a cup inside, let the groom drink, this taste imaginable.

Innovation, change is the way out, the search is the same, the big idea is from the user experience point of view, the current search engine, especially GG, the weight of the link is still very important, but people always need a feeling of being in danger. If your connection is fine and thin, like a cocktail, your weight in the search will naturally be much higher than that of the same person. Otherwise, we will continue to fight in the sea, never be the leader.

Excellent webmaster, every day need to ingest different knowledge, information, and then analysis, and finally to practice, and then form a set of smooth practice theory, people and stations synchronized growth, slowly reached different heights. If you just blindly learn from the experience of predecessors, although you can get some harvest, but then immediately after the hard working, every day looking at the IP, Daze, worry, surprise, then, you have unknowingly lagged behind, because you did not innovate.

Whether SEO optimization, website promotion, link exchange and so on, in fact, is to enhance the site's user experience. And with the development of the Times, the user's needs and habits are constantly changing, if all the knowledge and experience can be integrated into the user experience, that success is predictable.

There is a period of time, the author is also absorbed a lot of promotional experience, and indeed to promote the site, however, has developed a habit of enjoying, everything is imagined too simple, the results in the overall decline in traffic, unable to spend days, finally had to fail Mai, continue to work. Perhaps, you see here is still disagree, or, this article can give you a head drink. The opportunity of life, sometimes is such a

A small turning point.

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