TCL communication to further expand network Marketing Scale

"Digging the net message" Internet development to the Web2.0 era, there are more network application services, blogs, podcasts, social networking sites, Microblogging and so on are the products of the Web2.0 era, as these digital media gradually occupy the dominant position, the majority of netizens from passive to receive information to voluntary participation, this two-way interactive way to increase the participation of netizens, prompting the proliferation of netizens.　　Consumers gradually to the network migration phenomenon has been the concern of many enterprises, a considerable number of traditional industries have dabbled in E-commerce, E-commerce giants and traditional industry giants to seize the market situation. TCL Communications, a local communications company that has achieved success overseas, has begun to return and strengthen the domestic market and quickly seize the e-commerce market. 2010, TCL Communications to achieve full profitability, its second-quarter sales have been ahead of Apple, Motorola and Huawei and other enterprises, ranked seventh in the world. Based on the current situation of consumers migrating to the Internet, TCL communication saw the huge consumption potential on the Internet, and began to expand the scale of the original electronic commerce platform and intensify the network marketing. At present, has started a professional TCL Communications Official Mall (shop.tclmobile.com.cn), the official network mall using the advantages of real-time network to provide users with the latest products and activities of information, the use of the Internet to provide users with the convenience of the best service, To the most secure products and the best quality service to consolidate and attract brand customers. In order to fully strengthen the promotion of the new mall, TCL Communications need a familiar Internet operating rules of the "consultant." Through the domestic market observation and research, TCL Communication Choice Leisurely Exchange (Beijing) Advertising Co., Ltd. cooperation, began to focus on expanding the scale of network marketing. As China's local internet advertising industry leader, easy interoperability will be TCL Communications Online Mall to provide a comprehensive network promotion program, the actual needs of the development of appropriate strategies, and the establishment of TCL Communications exclusive project team to provide "one-on-one" service support.　　As the first to put forward "precision orientation" of the Internet advertising companies, leisurely use of advanced intelligent directional technology and accumulated many years of rich media resources, built TCL Communication Network marketing solid backing. The two sides expressed great confidence in the cooperation report, TCL Communications, said the head of E-commerce Center, "We have a great success in the traditional mode of sales, now the network marketing model has become a trend, we must comply with this trend, one step ahead, occupy the opportunity to occupy the vast network market, the first to create some loyal users."　　"Leisurely and easy to exchange this project leader mentioned, and TCL cooperation, is also marked leisurely and easy to exchange service model more mature, business scope has been expanded to achieve comprehensive coverage of the development and implementation of the network marketing strategy." The cooperation made full use of the advantages of both sides, through their business cooperation and innovation, and jointly strengthen the ability to resist risk, to achieve the leap-forward development of both sides.