Teach you how to combine with the public service

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I remember when I was very young, if everyone gave me a dollar, the country 1.3 billion people then I am a billionaire, perhaps once the idea is very naïve, because it is impossible for everyone to know me, it is impossible to inform everyone. But today I think it can be achieved, because the rapid development of the Internet so that a lot of Chinese people gathered together to form a circle, especially the recent appearance of SNS such as the emergence of a large number of netizens gathered in a website, we can through some publicity to let every "community" people give me a dollar, I'm not greedy, it's just a childhood idea. Using the Internet is achievable, and now I hope to help those who need help.

Using this idea is not to ask everyone to come up with some of their own money to help others, but to blend in with today's marketing strategies that allow people to indirectly bring money together and help those in need.

The main way is to use the current network cooperation and community Web game mode to carry out this operation.

Since the university gate in E-commerce work, especially the business shop, the most familiar than the alliance cooperation of CPS mode, the current model is the most common and most mature, so continue to use this model as the basis for cooperation. E-commerce website's target customer accumulation area mainly is the community primarily, such common user group has given the electronic commerce website and the community website cooperation basis. Since the basis point to find that is what both sides want, the electrical business site more attention and sales and brand, community-class sites more attention and customer experience degree and adhesion and brand factors. Based on these two points, we decided to implement the concentrating program.

Specific actions:

1, the Community Class website development component "concentrating plan", component function: 1 effective net buys the guide platform. 2 The members of the Community chest to accumulate accounts. 3. The connection between the chest and the rescued account. 4 Rescue option function.

2, E-commerce sites to cooperate in the Community site Shopping Guide platform, in accordance with the CPS cooperative way to give the Community website Commission and the customer chest accumulation.

3, with the aid agencies, the media or the National Relief Fund and other cooperation, the Community chest donation.

Process：

Customers (community members) through the shopping platform in E-commerce sites to order, E-commerce sites using CPS's cooperation to feedback the Commission to the Community site, the Community site will commission all or leave a part of the operating costs after the balance into each member of the public welfare gold account, the chest account can not be mentioned can only be donated. When it is found that there is a need to send information to the members of the member hope that members lend a helping hand, if multiple needs to help members to select the function of the rescue. In this way, a large amount of money can be brought together to become a big rescue fund.

Benefits of this program:

1, E-commerce sites have been the corresponding sales, improve their performance and indirectly as the community chest of the provider appeared, got a certain brand publicity efforts.

2, the community website, has greatly played the existing customer group's purchasing power, has promoted the cooperation with the electronic Commerce website, also has guaranteed its own operating expense source, simultaneously will the small money gathering huge relief some needs to help some people to own the brand propaganda to be extremely big, has raised the brand popularity. At the same time, the emergence of a responsible corporate form for the community, the people, the community is a good help, so in improving the degree of membership to give a great help.

3, the rescued, the society is a vulnerable group of people, it is very helpful for them to give full play to social forces, often when the rescuers are found to be in action, or by begging to tide over the difficulties, such relief in some ways to slow the rescuers out of the plight of the speed, Therefore, the effective use of community-type Web sites to bring together the enormous financial resources will be the most effective to help the rescued people out of the predicament as soon as possible.

4, the rescuer, the rescuer is the community member, and this part of the members of the network users, online shopping by its acceptance, in the shopping time to save a part of the money as a personal public welfare business community Chest for them is very easy to accept, public welfare has begun to pay attention to the people, the quality of people in the improvement, so the rescuers accept the network consumption It is also willing to give vulnerable groups have been rescued. The use of games in the way to allow the rescuer to choose their own aid, such initiative is also relatively strong.

5, the Community Chest of the non-present, CPS cooperation is often a number of Web sites using the return directly to the customer, and E-commerce site on this view is larger, so can not be reflected on the cooperation with E-commerce site is a promotion of public welfare is also a promotion.

In this hope that the community site can consider this project, bear some social responsibility, for the community to do some contribution to help the disadvantaged groups in society to get out of your own brand will also be a promotion. This article by weight Loss Webmaster provided, reprint please specify thank you!