Teach you some basics of learning SEO

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SEO has been developed for so many years, with the search engine algorithm continues to improve, there are many seoer have diverted, adhere to the also is a master. Of course, there are a large number of new entrants into the industry every year, or hesitate, or hesitation, or passion, or indifferent. For beginners want to learn SEO, must learn from the basics, the foundation for future development will have a lot of help, not impatient, wrong dark hat SEO ranks. Below Cerviño SEO team ice ze will give a lot of SEO novice to explain some of the most basic things, veteran can skip directly.

First: The choice of domain name

The first part of the website to be online is to select the domain name, the domain name is usually said the URL, how to choose, for English stations, the domain name preferably contains and site theme of the same keyword, for Chinese site, the best choice of Chinese double spell domain name, of course, there are many good domain names are registered a empty, Want to register a good and the theme of their site similar to the domain name then well look for it. The general public is easy to accept the domain name for the. com domain name, of course, can not find good or consider. NET and. cn, and even other suffix domain name, but personally most respected or. com, the other domain name length is best 5 characters, short domain name user-friendly memory, from user habits can also enhance the user experience, and finally remind, it is best to record the domain name, so you can To use the domestic space, faster, more like Baidu, if you do English station, you do not need. Large domain registrars have million nets, new nets and so on.

Second: the choice of space

Have a domain name on the choice of good space business, site space, that is, place the site program source code. Now there are a lot of very cheap space, and some even a year as long as 30 yuan, but the sky will not drop pie, similar to this kind of space access speed and stability can not be guaranteed, if the domain name has been filed, then the scope of choice of space is much greater. The individual prefers the space of million nets, but uses the space of million net to need to modify the access business, this is very troublesome. With the space of the new net, the stability and the net is a little worse.

Third: Domain name analysis

The above two points are ready, the domain name resolution, what is the domain name resolution, that is, the domain name binding to space and specified the IP address. The space merchant itself has the DNS server to be able to make the analytic use, but the individual does not like this, because the general space merchant takes the domain name analytic system very easily to be hacked, I am deep has the experience, domain name often does the universal analysis, incurs the website to be severely down the right. So here for you to recommend a number of independent analytical methods, Dnspod, Baidu accelerated music, 360 site guards and so on, are free to use.

Part Four: The design of website program

Do not think the website design is the art and programmer, in fact, and Seoer is inseparable. Originally do this line of time, I do not particularly understand, so at that time will not go and programmers to communicate, so they make what appearance, I have to follow what kind of optimization, for the novice who does not understand the code, the impact is great. So it is best to from the page layout to the code streamlining, the bottom of their own heart, of course, the customer has special requirements except. Three-layer tree-shaped mesh structure is generally the most conducive to optimization is also the most respected web site architecture, inside the pages of breadcrumbs, such as seoer, Web site to do static or pseudo static processing, in general, dynamic path is the most bad one, of course, this will combine the capacity of the site space. More and programmers, art designers to communicate, to the foundation to do a good job to optimize the most users like to let the search engine like the site, if not, later revision you cry.

V: Upload the website program

No contact with the reunion is very confused, remember the first time, the company programmers to do the site after the source code to me, let me upload to space, I look at a loss, how to pass? With what? To where? Finally have to ask them, the original need to use FTP, an IP address, a username, a password, Then add the FlashFXP tool. In addition, you may also have to adjust the home page, the general space provider's default home page is index.php,index.html, if not, you need to modify. If you use the CMS source code program, you need to install one more step.

Sixth: Analysis of industry keywords and long tail words

There are a lot of tools can be used to summarize the analysis of keywords, the most comprehensive should belong to Google keyword analysis tools and Baidu Phoenix Nest system, but for the general small site, Chinaz webmaster tools and Love station keyword digging enough to use, other such as Search engine dropdown box and related search. is a good way to get keywords.

The above six step completes, the remaining work basically is writes the original article, sends the high quality link, analyzes the website data, adjusts the optimization plan and so on. May also have not written to the aspect, hoped everybody consummates.

This article by Cerviño SEO team http://www.ibmseo.com/yingxiao/2014/0326/3462.html original initial A5 webmaster NET, reprint please reserve