Telecom launches first 3G mobile phone marketing policy without minimum monthly fee limit

China Telecom has previously deployed dual-net dual-network to high-end mobile phones and thousands of 3G mobile phone strategy, the current into the scale marketing stage. It is reported that China Telecom in Beijing recently launched the first no minimum consumption limit of thousands of 3G mobile phone marketing policy.

From China Telecom http://www.aliyun.com/zixun/aggregation/38966.html "> Beijing company learned that in the 3G high-end users of dual-net dual-network for mobile phone" double discount "gift package, Beijing Telecom recently for the low-end 3G users also launched thousands of 3G mobile phone gift packs. It is reported that the most low-grade gift package for 600 yuan, including a 3G-wing mobile phone, another gift of 400 yuan.

It is understood that Beijing Telecom has launched 11 thousand 3G mobile phone gift packs, including 3G mobile phones are all well-known brands of mobile phones, both Nokia, Samsung, LG and other well-known international mobile phone brands, but also Huawei, Cool faction, the sky language, Hisense and other domestic mobile phone brands.

It is reported that the above thousand 3G mobile phone market retail price from 799 yuan to 2400 yuan, but the gift package terminal concessions more than 30%, up to 50%. For example, Nokia 8208 's Market retail price is 1950 yuan, but the gift package is 1350 yuan, the market price of cool pie D508 is 1488 yuan, the gift package is 900 yuan.

With the introduction of the dual-net double to the mobile phone "double discount" gift package, in the Thousand Yuan 3G mobile phone gift package, in addition to terminal discounts, there is a corresponding fee gift. For example, Huawei C5700, such as two mobile phone gift package price of 600 yuan, a gift of 400 yuan bill, cool Pie D508 and other four mobile phone gift package price of 900 yuan, a gift of 600 yuan, Nokia 8208 and other five mobile phone gift package price of 1350 yuan, gift phone 800 yuan.

According to the introduction, the user received the bill will be phased into the account, the monthly actual consumption of the proportion of the previous month, the grant is valid for a maximum of 36 months. It should be noted that this is China Telecom in Beijing launched the "First No minimum consumption limit" promotional policy, users can choose a package to participate. In addition, the user received the gift phone can choose Beijing Telecom various 3G packages, including data-type music enjoy 3G package, local voice chat 3G package, etc.

According to the Ministry of Statistics and related departments, as of the end of June this year, the national number of 3G users 25.2 million, of which most of the high-end users. Industry insiders believe that the introduction of the telecom does not have the minimum monthly consumption limit of thousands of 3G mobile phone marketing policy, will further reduce the threshold of 3G consumption, and thus promote the popularity of 3G business.