Telecommunications to abandon the letter of easy to deny

In response to "China Telecom to withdraw from the letter operation" News, Ishin yesterday, said, "China Telecom from the establishment of the letter is not involved in day-to-day operation of the work", has always been "holding the right to control." China Telecom has also said that there is no change in the support for easy letter.

Easy to believe that operation is owned by NetEase

According to media reports, the company's original CEO Zhang, deputy general manager Gao Zhimin has left, two people from China Telecom Wing chat team. Ishin is currently from NetEase's original easy to believe product general manager Nan Liang as CEO, and products, personnel, market and other major departments are responsible for the operation of NetEase.

"Telecommunications has always been the policy of ' controlling control '." "Easy to believe the person responsible for the Beijing News reporter said," The beginning of the easy letter, easy to trust the day-to-day operation of the full responsibility of NetEase. ”

China Telecom group related to the Beijing News reporter interviewed also said that telecommunications did not give up the easy letter, an accidental personnel adjustment, telecommunications for easy letter support unchanged.

The people said that China Telecom to provide traffic support, the support is still continuing, monthly to the easy to provide active users 500M traffic. Because China Telecom began to understand that doing Internet products is not the strength of operators. ”

Change of the letter of credit not confirmed

August 2013, NetEase and Telecommunications announced the establishment of a joint venture, the introduction of micro-letter mobile Instant Messaging products easy to believe. Joint venture company known as "Zhejiang Wing Letter Technology Co., Ltd.", registered capital of 200 million yuan. Among them, China Telecom shares 73%, NetEase shares 27%.

Insiders pointed out that the company's changes not only involved in the personnel level, telecom shares have slipped, and netease corresponding overweight. However, the change in shareholding has not been easily identified, and it is easy to believe that no information has been received at this time.

Telecom has high expectations for the letter, hoping it will enter the top three of mobile social products and become a gateway to mobile Internet products, the telecoms people said. "There is no hope that it will defeat the micro-letter, just want to maintain a certain share on it." ”

Extension

Ishin unwilling to repeat the bubble.

Easy letter at the beginning of the line, had a high-profile declaration of war micro-letter, but in the micro-letter dominate mobile IM era, easy letter difficult. A few days ago, the letter announced the number of users broken billion, the month active users 30%, daily active users only 10%. Did not form popular popularity.

It is understood that NetEase CEO Ding Lei last year in the company's internal to easy letter hit "0" points. At the same time, other mobile im in Ding Lei's eyes to obtain a different score: micro-letter 5 points, MO 4 points, between negative points.

NetEase im products NetEase bubble once as gorgeous fireworks. 2003, Bubble and QQ stand on the same stage, beautiful UI, cartoon expression for it won popularity. QQ scale reached at the same time online 4 million or 5 million users, bubble had nearly 1 million. But in the three-year overhaul of the big move, the bubble old users can not adapt, disappointed and turned to other.

This time, Ding Lei will not be reconciled to the mistakes of the bubble. NetEase has said it will continue to invest easily in 3-5 years at no cost. In the second half of the year, Telecom, NetEase will consider a large number of users to import, to facilitate the rapid growth of users of the letter.